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Innhold levert av Samuel Salzer and Aline Holzwarth, Samuel Salzer, and Aline Holzwarth. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Samuel Salzer and Aline Holzwarth, Samuel Salzer, and Aline Holzwarth eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.
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Elements of Choice with Eric J. Johnson

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Innhold levert av Samuel Salzer and Aline Holzwarth, Samuel Salzer, and Aline Holzwarth. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Samuel Salzer and Aline Holzwarth, Samuel Salzer, and Aline Holzwarth eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

In this episode, we speak with Eric J. Johnson about all things choice architecture and choice engines.

Eric is professor at Columbia Business School at Columbia University and Director of the Center for Decision Sciences. His recently published book The Elements of Choice is a fascinating exploration of decision-making research revealing how choices are designed—and why it’s so important to understand their inner workings.

We had a fun conversation with Eric about everything choice architecture and beyond, including how to provide the right amount of options, the attributes of a good choice engine, and that there's no neutral choice architecture – the environment is always influencing our decisions one way or another. We also ask Eric to redesign popular digital products, including Tinder, Netflix, and Amazon.

Relevant links

Support the podcast by joining Habit Weekly Pro 🚀 and by giving us a review on Apple Podcast. Thanks!

The song used is Murgatroyd by David Pizzaro.

  continue reading

59 episoder

Artwork
iconDel
 
Manage episode 309514415 series 3034739
Innhold levert av Samuel Salzer and Aline Holzwarth, Samuel Salzer, and Aline Holzwarth. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Samuel Salzer and Aline Holzwarth, Samuel Salzer, and Aline Holzwarth eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

In this episode, we speak with Eric J. Johnson about all things choice architecture and choice engines.

Eric is professor at Columbia Business School at Columbia University and Director of the Center for Decision Sciences. His recently published book The Elements of Choice is a fascinating exploration of decision-making research revealing how choices are designed—and why it’s so important to understand their inner workings.

We had a fun conversation with Eric about everything choice architecture and beyond, including how to provide the right amount of options, the attributes of a good choice engine, and that there's no neutral choice architecture – the environment is always influencing our decisions one way or another. We also ask Eric to redesign popular digital products, including Tinder, Netflix, and Amazon.

Relevant links

Support the podcast by joining Habit Weekly Pro 🚀 and by giving us a review on Apple Podcast. Thanks!

The song used is Murgatroyd by David Pizzaro.

  continue reading

59 episoder

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