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Data as the Difference-Maker for Food Manufacturing — A Conversation with Paul Bradley of TraceGains
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At the 2024 edition of the North American Food Manufacturing Summit series we sat down with Paul Bradley of TraceGains to talk about the power of Data in the food manufacturing sector, especially as it relates to communicating, coordinating, and collaborating with partners up and down the value chain to reduce risk, improve compliance, keep people safe, improve the customer experience, control cost, and optimize performance. There is a great groundswell of enthusiasm for emerging tools and technologies, of course, but we are also now seeing real-world applications where gathering, sharing, and acting on the right data at the right time is making an enormous impact, and more and better is on the way. For all this and more, give this episode a listen!
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Paul Bradley
Senior Director, Product Marketing
TraceGains, Inc.
Paul is a veteran product development and product marketing professional with over twenty years in the technology and consulting industries, with a longstanding focus on the food and beverage, restaurant, and retail verticals. He has worked with, and learned from, some of the largest and most dynamic brands in the industry and is a passionate but pragmatic advocate for the power of technology to help businesses achieve the resiliency and scale necessary to thrive in a complex global marketplace.
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TraceGains is revolutionizing the food and beverage industry with advanced and integrated digital solutions for compliance, nutritional calculation and labeling, and new product development (NPD). Trusted by over 1,200 global clients, including half of the top 100 food and beverage manufacturers, the TraceGains network connects brands via a vast ecosystem of 83,500 supplier locations, along with a comprehensive database of 550,000 ingredients and products. Enriched with global horizon scanning and Environmental, Social and Governance (ESG) information, TraceGains automates processes and insights to navigate the inherent complexities of the global food and beverage industry.
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