Giving a “Fig” about your skin with the help of science-forward skincare, with Formula Fig’s JJ Walsh

The Brand is Female

This episode highlights a true pioneer when it comes to science-forward skincare that transforms everyday life. JJ Walsh founded Formula Fig, inspired by her rich background in the world of fashion and experiential design. She began her career working under the British editor Isabella Blow at Tatler, eventually becoming a fashion editor herself. JJ’s creative journey included writing for British Vogue and Conde Nast Traveler, later founding her own design firm to work with some of fashion’s most prominent brands. She transitioned her focus to wellness and skincare after relocating to Vancouver, establishing Formula Fig in 2019, a skincare company known for its luxurious facial bars offering high-tech facials, vitamin shots, and clean beauty products, all in an inviting and aesthetically pleasing environment.

Her mission with Formula Fig is to make expert skincare accessible through innovative, design-led experiences. Uniquely female-founded and operated, Formula Fig emphasizes community, design, and service, helping customers #GiveAFig about their skin.

This season of our podcast is brought to you by TD Canada Women in Enterprise. TD is proud to support women entrepreneurs and help them achieve success and growth through its program of educational workshops, financing and mentorship opportunities! Please find out how you can benefit from their support! Visit: TBIF: thebrandisfemale.com // TD Women in Enterprise: td.com/ca/en/business-banking/small-business/women-in-business // Follow us on Instagram: instagram.com/thebrandisfemale