Professional Downhill Mountain Bike Champion Turned Successful Entrepreneur with Rob Fraser CEO of Outway Performance Socks

The Brandon White Show (EDGE for peak performance)

Rob is a former 5-time Canadian National Team cyclist turned successful entrepreneur. Get the lessons he learned from racing downhill at 50mph and the world of being a professional athlete to the $1,000 he invested from his student loans and bootstrapping Outway to over $10M in sales before raising $3.2M to fuel the path to $100M+
EPISODE LINKS

• Outway Performance Socks
  https://www.outway.com

ABOUT ROB FRASER
Rob is a Canadian entrepreneur and the Founder/CEO of OUTWAY.
Prior to founding his business in 2016, Rob was a professional cyclist and 5-time member of the Canadian National Team competing in races around the world.
From athlete to entrepreneur, Rob entered what he calls ‘the sport of business’ and founded an athletic lifestyle brand to inspire others to pursue their personal best.
Out of a 500 sq/ft basement suite Rob founded his business and bootstrapped it to over $10 million in sales.
Now over 5 years later and millions of products sold, along with the help of his incredible team, Rob has grown his brand into a globally recognized leader in the performance socks market.

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