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The Clinic Marketing Podcast - Local SEO & Healthcare Digital Marketing Tips for Clinic Owners & Wellness Providers
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Beyond AI and Clickbait: Crafting Content That Converts | Ep. 84
Manage episode 447370795 series 3318940
Innhold levert av Darcy Sullivan, Marketing Strategist & SEO Expert // Propel Marketing & Design, Darcy Sullivan, Marketing Strategist, and SEO Expert // Propel Marketing. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Darcy Sullivan, Marketing Strategist & SEO Expert // Propel Marketing & Design, Darcy Sullivan, Marketing Strategist, and SEO Expert // Propel Marketing eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.
In today’s episode, we explore the evolving landscape of content creation and why simply publishing content isn’t enough to stand out. Learn how to move beyond generic AI-generated material and clickbait tactics to create valuable, impactful content that resonates with your audience and drives results.
We’ll break down practical strategies tailored for clinic owners, focusing on writing for patients rather than just for search engines, creating SEO-friendly pages, and avoiding common pitfalls like overwhelming “doctor talk.”
Whether you're posting a blog, updating your website, or planning your next email, these tips will help you craft content that not only ranks but genuinely connects with readers.
Tune in for insights that will take your digital presence—and patient engagement—to the next level!
Episode webpage: https://propelyourcompany.com/crafting-content-that-converts/
Send in your questions. ❤ We'd love to hear from you!
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How to Dominate the First Page of Google and Get More New Patients Without Spending Money on Ads
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https://propelyourcompany.com/learn
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1. The Impact of Content and AI (00:00:00)
2. Optimizing Content for User Engagement (00:10:38)
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