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Why A Strong Brand Isn't a Luxury but a Necessity
Manage episode 410764372 series 3193610
Innhold levert av Andrea Belk Olson. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Andrea Belk Olson eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.
Who invented the light bulb? Of course, you'd say Thomas Edison. But what you may not realize is that Edison did not invent the light bulb. It was actually invented by Joseph Wilson Swan and Henry Woodward. What Edison did really well was commercialize the invention. But why do we always think of Thomas Edison first? Of course, he was a prolific inventor, but more importantly, he built a recognizable and resonating brand.
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