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51: Brand Perception, Authenticity and Strategy: Part 1 with with Brittany Farinas
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In this engaging episode (Part 1 of 2) of the Designer Within Podcast, host John McClain welcomes Brittany Farinas, CEO, and Creative Director of House of One, to discuss her journey in the interior design world. Together, they delve into Brittany's early career challenges, the importance of professional branding, and key business strategies that have propelled her to success. Highlights include insights into Brittany's investment in PR, the dual role of personal and professional life in her brand, and practical tips on custom furniture, client onboarding, and much more. Get ready for an inspiring conversation about merging passion with business acumen.
00:00 I'll see you in Las Vegas Market!
01:16 Introduction to Today's Episode
02:00 Welcome to The Designer Within Podcast
03:12 Interview begins with Brittany Farinas: Part 1
06:50 Brittany's Journey into Interior Design
11:37 Building a Brand and Business
17:56 The Importance of Professional Image
30:41 Balancing Personal and Professional Life
35:43 Conclusion and Teaser for Part 2
36:26 Final Thoughts and Resources
House of 1 Website: https://www.houseof1.com/
House of 1 Instagram: https://www.instagram.com/houseofone_/
Brittany Farinas Instagram: https://www.instagram.com/brittanyalexa_/
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https://www.mydomastudio.com/john/
For all things John: www.johnmcclain.co
For more information on my online Courses & Coaching Program for Interior Designers, visit: https://designsuccessacademy.com/
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