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Ep. 23: Optimizing Your Website for Sales Success with Hannah of Made with Boldness
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This week, Becky Hart and Hannah Davis sit down to discuss the intricacies of designing effective websites for wedding professionals. They explore the benefits of using Showit, the importance of blogging and SEO, and the key components that make a wedding pro website successful. Hannah shares common mistakes to avoid, when to consider a rebrand, and offers final tips for wedding pros looking to enhance their online presence. The discussion emphasizes the need for clear navigation, compelling copy, and the importance of showcasing pricing to attract the right clients. Key Takeaways
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- Showit can be a better fit for wedding pros than other platforms.
- Blogging is an underutilized tool for wedding professionals.
- Websites need to have clear calls to action.
- Clear navigation is crucial for user experience.
- Avoid overwhelming visitors with too many photos.
- Fonts should be readable for accessibility (16 px minimum).
- Pricing (at least starting prices or a range) should be visible on websites.
- If it's been 4-5 years, you no longer like your branding, or it's not working for you anymore -- it's time for a rebrand!
- Share your website with friends outside the industry for neutral feedback.
Episodes mentioned in this podcast:
Connect with Hannah!- Hannah's website, Made with Boldness
- Hannah's free website checklist mentioned in the episode
- Hannah's Newsletter signup
- Made with Boldness on Instagram
Event Crush on Instagram | becky@eventcrush.com | www.eventcrush.com
See you back here next week!
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