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The Untapped Power of Human Psychology with Author, Speaker, and Psychology Expert, Nathalie Nahai #S2E4
Manage episode 342332840 series 3313573
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Business often walks hand-in-hand with human psychology, with marketing and technology either facilitating or coercing our every decision.
Nathalie Nahai is an expert in psychology, persuasive technology and human behaviour, deciphering the messaging we see from companies and which brands truly have your interests at heart.
Join us to hear from Nathalie about how virtual environments shape behaviour, where companies falter most frequently when communicating with consumers, the ethical grey area behind persuasive tech, and much more…
This episode covers:
- How behavioural sciences are applied in business
- The ways in which virtual environments shape our behaviour
- What businesses are missing when communicating with consumers
- Persuasive technology, and the difference between facilitation and coercion
- How consumer behaviour has changed post-pandemic
Get in touch: hello@firstwealth.co.uk
Links & references at: https://bit.ly/3taYezU
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