))
Reduce D1 Churn With In-Game Audio Ads
Manage episode 443412272 series 2927316
Innhold levert av Peggy Anne Salz. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Peggy Anne Salz eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.
With mobile game D1 churn rates sitting at an impressive 72%, studios can’t afford to disrupt gameplay with annoying or irrelevant ads. Sahil Modi, Partnership Manager at Audiomob, offers audio ads as an alternative. He explains how Audiomob’s contextually targeted in-game ads rocket ad revenue while reducing gameplay friction. Tune in to this episode as Sahil reveals Audiomob’s newest integration—fully equipped with user-friendly plugins and “SDKs that put the player first.”
CHAPTER TIMESTAMPS
00:00 - Intro
00:58 - What publishers think of audio ads
02:18 - Creating a cool audio experience
04:55 - CPI campaign with an audio ad
77 episoder
Del
