124. How Michael Jones Doubled His Business (PLUS A FREE GIFT!)

The Laundromat Resource Podcast

Welcome back to another episode of the Laundromat Resource podcast! In today's episode, our host Jordan Berry is joined by special guest Michael Jones, who has a fascinating story to share. Michael, a former laundromat owner, started his journey from humble beginnings, even living in his own laundromat due to a lack of housing. But through determination and digital marketing skills, he turned his business around, now boasting a profit margin of 25 to 30% each month and a team of seven employees.
In this episode, Michael and Jordan dive deep into the world of digital marketing for laundromat owners. They discuss the importance of dominating the first page of Google, utilizing various web properties, and running effective marketing campaigns on platforms like Google Business, Facebook, and Instagram. Michael also shares valuable tips on creating engaging content, using AI tools to save time and generate ideas, and the power of visuals in attracting customers.
Whether you're a seasoned laundromat owner looking for fresh marketing strategies or someone considering venturing into the industry, this episode is packed with insights and actionable advice. So grab your headphones and get ready to learn from Michael Jones as he shares his journey and expertise in driving business success through digital marketing. Let's jump right into the Laundromat Resource podcast: Michael Jones Audio!
In this episode, Michael and Jordan discuss:
00:03:24 From laundromat owner to success with help.
00:09:40 Increase in orders, drop off preferred. A busy, cramped office indicates successful business.
00:13:08 Laundromat marketing: Save time writing with AI.
00:21:12 Create content to attract eyeballs and boost Google ranking.
00:25:12 Keywords critical for search engine optimization
00:30:37 Optimize the article with relevant, helpful, and promotional content.
00:35:56 Copy, paste, bulk, schedule, add pictures, optimize.
00:43:22 Expanding online presence through diverse platforms efficiently.
00:47:00 Keyword prompts generate targeted content for websites.
00:53:49 Free, easy-to-use tool accelerates content creation.
01:00:10 AI tools provide the ability to create custom images for social media, websites, and printed materials, eliminating the need for expensive photographers. This helps businesses convey their desired image and feelings to potential customers.
01:03:33 Social media posts should include a website link. Have buttons for directions, pickup, and drop-off. Analyze button clicks to track traffic sources.
01:11:11 Guide to using digital marketing for sales.
01:17:59 Get the guide, use the tools, join Q&A.
Show Notes-
https://laundromatresource.com/show124

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