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Chris Hawksey: The role of a CRO and going beyond the marketing box
Manage episode 432934194 series 3231021
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In this episode, Kieron Mayers is joined by Chris Hawksey, Chief Revenue Officer at Smart Solutions Group.
Chris shares his unconventional journey from a club promoter to the C-suite and explains the scope of a Chief Revenue Officer's role.
Chris also discusses the need to think beyond traditional marketing boundaries and the critical role of building strong relationships with key decision-makers. He highlights the lasting power of human connection in business and offers advice on effectively communicating with the C-suite.
This episode is a must-listen for those looking to understand the nuances of revenue leadership and the importance of integrating marketing throughout a business.
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