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How Quickly Will This Replace Product-Market Fit?
Manage episode 444426193 series 2864318
Innhold levert av Colin Jeffries & Paul Frodge, Colin Jeffries, and Paul Frodge. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Colin Jeffries & Paul Frodge, Colin Jeffries, and Paul Frodge eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.
On this episode of the Rethink Marketing Podcast, Colin Jeffries and Paul Frodge explore the evolution from product-market fit to promise-market fit. We must understand our customers' specific pain points and how a strong brand promise can differentiate businesses in a competitive market. If product-market fit was easy for service businesses to shrug off, promise-market fit can't be ignored! What is the right promise for your customers to hear from you--one that your competition can't deliver on? All that and more in today's episode!
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