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RMD Podcast #48: Eddie Herda, VP, creative director and brand strategy at loanDepot

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Manage episode 378089120 series 2956010
Innhold levert av Reverse Mortgage Daily. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Reverse Mortgage Daily eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

This month, the RMD Podcast welcomes Eddie Herda, newly-appointed VP, creative director and brand strategy at loanDepot. Herda and EMD Editor Chris Clow discuss the realities of reverse mortgage marketing and the work he has done to bring the product and industry more attention from consumers and financial professionals.

Listen in about Herda's work creating high-profile reverse mortgage advertising at major lenders, the challenges of circulating accurate reverse mortgage information when there are a lot of misconceptions and the value he personally finds in the product.

Related to this episode:

Enjoy the episode!

HousingWire Annual is where the community from across the housing ecosystem comes together to share strategies, drive business, discover new technologies, discuss best practices, and meet industry leaders. Our agenda is power packed with content to propel your company to the next level and connect you with the industry playmakers. Click here to learn more!

The RMD Podcast speaks with reverse mortgage business leaders, professionals, government officials, and thought leaders to provide listeners with the pulse of the reverse mortgage industry, and all of the business and regulatory realities which affect it. Hosted by Chris Clow and produced by Elissa Branch.

  continue reading

50 episoder

Artwork
iconDel
 
Manage episode 378089120 series 2956010
Innhold levert av Reverse Mortgage Daily. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Reverse Mortgage Daily eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

This month, the RMD Podcast welcomes Eddie Herda, newly-appointed VP, creative director and brand strategy at loanDepot. Herda and EMD Editor Chris Clow discuss the realities of reverse mortgage marketing and the work he has done to bring the product and industry more attention from consumers and financial professionals.

Listen in about Herda's work creating high-profile reverse mortgage advertising at major lenders, the challenges of circulating accurate reverse mortgage information when there are a lot of misconceptions and the value he personally finds in the product.

Related to this episode:

Enjoy the episode!

HousingWire Annual is where the community from across the housing ecosystem comes together to share strategies, drive business, discover new technologies, discuss best practices, and meet industry leaders. Our agenda is power packed with content to propel your company to the next level and connect you with the industry playmakers. Click here to learn more!

The RMD Podcast speaks with reverse mortgage business leaders, professionals, government officials, and thought leaders to provide listeners with the pulse of the reverse mortgage industry, and all of the business and regulatory realities which affect it. Hosted by Chris Clow and produced by Elissa Branch.

  continue reading

50 episoder

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