Leveraging SEO Marketing To Improve & Increase Website Sales

The Simple and Smart SEO Show

In this episode of Follow Through Fridays, I'm reflecting this week's episode with international SEO expert Sarah Presh.
My takeways on iSEO:

• my current business model doesn't need to focus on international SEO.
• I rarely ship internationally.
• I COULD leverage Amazon fulfillment to explore international markets
• Could I experiment with language-specific pages for products?
• What about a blog to go with that one language-specific page?

Leveraging takeways from Google Search Console:

• According to GSC, people were searching for marquee letters to rent and buy!
• So I put up a product page and I've had two rentals so far - one for $900!

Join the 2nd round of SEOSQuad founders here for $29 - NINE spots left! (if link doesn't work, it means spots are filled!)

00:00 Welcome to Follow Through Fridays... on a Saturday!

00:08 Diving into International SEO with Sarah Presh

00:22 The iSEO Shopify Theme Dilemma and SEO Insights

01:41 Leveraging Amazon for International Sales

04:09 Launching New Products Based on SEO Data

05:57 Join the SEO Squad: A Special Invitation

06:39 Looking Ahead: Website Building with Sarah Jensen

06:56 Closing Thoughts and Next Episode Teaser

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Kapitler

1. International SEO Strategy & Best Practices w/ Sarah Presc (00:00:00)

2. Welcome to the Simple and Smart SEO Show! (00:00:34)

3. Meet Sarah Presh: A Journey Through SEO (00:00:43)

4. The Entrepreneurial Journey and Its Lessons (00:01:27)

5. Diving Into the World of International SEO (00:05:05)

6. Understanding the Nuances of International SEO (00:05:26)

7. The Practical Side of International SEO (00:06:55)

8. Exploring Website Builders and Best Practices for International SEO (00:12:15)

9. Navigating International Shopping and Shipping Challenges (00:14:12)

10. Adapting Content for Global Markets (00:16:39)

11. Exploring Global Search Engines Beyond Google (00:17:07)

12. The Rise of Mobile-First Users in Emerging Markets (00:19:41)

13. Leveraging Social Media for International SEO (00:20:13)

14. Navigating E-commerce and Social Media Shopping (00:21:51)

15. Understanding Geo-Targeting and Its Challenges (00:22:21)

16. Finding the Right Expertise for International SEO (00:24:10)

17. Legal Considerations in International SEO (00:27:12)

18. Addressing Specific International Market Queries (00:28:36)

19. Concluding Thoughts on International SEO (00:30:13)