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[BONUS EPISODE]: Consumers are Focused on Necessities, but Here’s What You Can Do
Manage episode 343754351 series 2906211
Today, we are exclusively releasing our latest data report on the state of your customers and how they are buying – you can download it for free – CLICK HERE.
In addition, I spent an entire podcast talking about it.
Here is what we are seeing in a nutshell – companies are facing a huge problem – customers are dropping in brand loyalty and buying cheaper alternatives at a higher rate since the Great Recession of 2008. 76.8% of American consumers are clearly struggling to pay for necessities or just getting by, which means people are cutting out nonessential purchases.
So what does this mean for you?
If you are an entrepreneur or marketer, you need to market your products as necessities to capture consumer attention and compete in a market where every customer is looking for the best value.
In this episode of The Undefeated Marketing podcast, Brandon McKee and I not only share our latest consumer data report, but also show you how every Fortune 200 company is investing in data and AI software to combat this problem and reach their exact target audience with a message that will convert.
Again, you can download our latest report for free here: https://www.winbigmedia.com/research. In it, you’ll get in-depth information on customer demographics, branding, and messaging. Do not miss the chance to know what’s going on in the marketplace before your competitors.
*Get FREE, EXCLUSIVE access at https://www.winbigmedia.com/research
Want to grow your business by over 50%? Get your FREE Customer (or Client) Data Assessment at www.phillipstutts.com/insights/
About the Host:
Phillip Stutts:
Contributing to over 1,535 election victories, three U.S. Presidential victories, and working with multiple Fortune 200 companies, best-selling author Phillip Stutts plays the game of political and corporate marketing on the highest level. Phillip’s win-or-die mentality makes him a powerhouse when building research-backed marketing strategies with multi-billion-dollar budgets, battling it out with fierce competitors, and achieving maximum ROI results.
He is the Founder/Executive Chairman of Go Big Media (a political marketing ad firm), CEO of Win Big Media (his corporate marketing agency), and a best-selling author who shares his marketing secrets with the world in his two books, Fire The Now(2018) and The Undefeated Marketing System(2021).
Follow Phillip:
Website: www.phillipstutts.com
Instagram: @phillipstutts
Facebook:@ceophillipstutts
LinkedIn: Phillip Stutts
Twitter: @phillipstutts
Thanks for listening!
Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.
Do you have some feedback or questions about this episode? Leave a comment in the section below!
Subscribe to the podcast
If you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on iTunes/Apple Podcasts or Stitcher. You can also subscribe from the podcast app on your mobile device.
Leave us an iTunes review
Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on iTunes, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on iTunes.
The post [BONUS EPISODE]: Consumers are Focused on Necessities, but Here’s What You Can Do appeared first on Phillip Stutts.
63 episoder
Manage episode 343754351 series 2906211
Today, we are exclusively releasing our latest data report on the state of your customers and how they are buying – you can download it for free – CLICK HERE.
In addition, I spent an entire podcast talking about it.
Here is what we are seeing in a nutshell – companies are facing a huge problem – customers are dropping in brand loyalty and buying cheaper alternatives at a higher rate since the Great Recession of 2008. 76.8% of American consumers are clearly struggling to pay for necessities or just getting by, which means people are cutting out nonessential purchases.
So what does this mean for you?
If you are an entrepreneur or marketer, you need to market your products as necessities to capture consumer attention and compete in a market where every customer is looking for the best value.
In this episode of The Undefeated Marketing podcast, Brandon McKee and I not only share our latest consumer data report, but also show you how every Fortune 200 company is investing in data and AI software to combat this problem and reach their exact target audience with a message that will convert.
Again, you can download our latest report for free here: https://www.winbigmedia.com/research. In it, you’ll get in-depth information on customer demographics, branding, and messaging. Do not miss the chance to know what’s going on in the marketplace before your competitors.
*Get FREE, EXCLUSIVE access at https://www.winbigmedia.com/research
Want to grow your business by over 50%? Get your FREE Customer (or Client) Data Assessment at www.phillipstutts.com/insights/
About the Host:
Phillip Stutts:
Contributing to over 1,535 election victories, three U.S. Presidential victories, and working with multiple Fortune 200 companies, best-selling author Phillip Stutts plays the game of political and corporate marketing on the highest level. Phillip’s win-or-die mentality makes him a powerhouse when building research-backed marketing strategies with multi-billion-dollar budgets, battling it out with fierce competitors, and achieving maximum ROI results.
He is the Founder/Executive Chairman of Go Big Media (a political marketing ad firm), CEO of Win Big Media (his corporate marketing agency), and a best-selling author who shares his marketing secrets with the world in his two books, Fire The Now(2018) and The Undefeated Marketing System(2021).
Follow Phillip:
Website: www.phillipstutts.com
Instagram: @phillipstutts
Facebook:@ceophillipstutts
LinkedIn: Phillip Stutts
Twitter: @phillipstutts
Thanks for listening!
Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.
Do you have some feedback or questions about this episode? Leave a comment in the section below!
Subscribe to the podcast
If you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on iTunes/Apple Podcasts or Stitcher. You can also subscribe from the podcast app on your mobile device.
Leave us an iTunes review
Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on iTunes, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on iTunes.
The post [BONUS EPISODE]: Consumers are Focused on Necessities, but Here’s What You Can Do appeared first on Phillip Stutts.
63 episoder
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