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What's a TikTok supply chain? How social media and Gen Z are changing the balance of power in supply and demand

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Manage episode 360006599 series 3410755
Innhold levert av Zero100. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Zero100 eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

Digital innovation and investment in social media and e-commerce has created an imbalance in the balance of power in supply and demand, while supply chain digitization lags significantly in comparison. This bullwhip effect, which is being amplified by social media, is getting louder and increasingly more complex as consumers demand more transparency from manufacturers. In today’s episode, recorded live from Zero100’s annual Forum conference, Matt chats about the impact of TikTok and Gen Z on sustainable supply chains with climate communicator, influencer and lecturer Nicole Loher and Zero100 research director Mike Silverman.

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44 episoder

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iconDel
 
Manage episode 360006599 series 3410755
Innhold levert av Zero100. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Zero100 eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

Digital innovation and investment in social media and e-commerce has created an imbalance in the balance of power in supply and demand, while supply chain digitization lags significantly in comparison. This bullwhip effect, which is being amplified by social media, is getting louder and increasingly more complex as consumers demand more transparency from manufacturers. In today’s episode, recorded live from Zero100’s annual Forum conference, Matt chats about the impact of TikTok and Gen Z on sustainable supply chains with climate communicator, influencer and lecturer Nicole Loher and Zero100 research director Mike Silverman.

SHOW NOTES:


  continue reading

44 episoder

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