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Why Undercharging is Killing Your Growth
Manage episode 411804345 series 3038128
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Have you been undercharging what you’re worth? I've had so many conversations recently with clients that despite their 5, 10 years in business or their 2, 3, 4 decades of incredible experience, they’re pricing themselves at a level where they might as well be flipping burgers in the local drive thru!
For so many of us - despite the skills and mastery we’ve acquired in our field over the years - as soon as we go out on our own in business, we don’t price ourselves accordingly for our experience. We start questioning our worth and more often than not, end up working really, really hard with nothing to show for it.
So today, I’m talking about why you need to quit undercharging and the mindset you need to adopt to build the business success of your dreams.
We’ll explore:
- Recognising Your Worth
- Attracting the Right Clients With Your Pricing
- Positioning Yourself in the Market
- Focusing On Future Growth
My strategy is all about dollars up. We want to earn more money and work less. We want time to implement strategies that see our business grow. It’s time to have conviction in your pricing, and I promise that when you do, you’ll begin to see the opportunity that exists to take your business to the next level.
LINKS:
Resources mentioned: The Pricing Formula
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Mentioned in this episode:
Learn How to Charge More and Work Less
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