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Innhold levert av My UX Diary. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av My UX Diary eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.
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#5: UX & Marketing (Creating value in different ways)

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Manage episode 238032063 series 2292526
Innhold levert av My UX Diary. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av My UX Diary eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

Often at the first glance, the goals of marketing and user experience design seem to be completely opposite to each other. So much that they might feel counterproductive to each other's aim. However it is not as it seems like. In this podcast, we start with the varying perspectives of both the domains and converge towards how they can actually learn from each other by embracing individual department's needs. Along the discussion journey we realise that it's not about which one (UX or Marketing) is more important. But it is about realising the potential these domains and giving each of them certain priorities by means of essential trade-offs.

Visit: instagram.com/ux_diary to check out the visual explanations.

Facebook page: https://www.facebook.com/uxdiary.online

  continue reading

6 episoder

Artwork
iconDel
 
Manage episode 238032063 series 2292526
Innhold levert av My UX Diary. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av My UX Diary eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

Often at the first glance, the goals of marketing and user experience design seem to be completely opposite to each other. So much that they might feel counterproductive to each other's aim. However it is not as it seems like. In this podcast, we start with the varying perspectives of both the domains and converge towards how they can actually learn from each other by embracing individual department's needs. Along the discussion journey we realise that it's not about which one (UX or Marketing) is more important. But it is about realising the potential these domains and giving each of them certain priorities by means of essential trade-offs.

Visit: instagram.com/ux_diary to check out the visual explanations.

Facebook page: https://www.facebook.com/uxdiary.online

  continue reading

6 episoder

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