287. Should Wedding Vendors Require a Planner? (Encore)

Weddings for Real

Back in 2019, photographer Jillian Knight asked me to coffee to talk about an idea she had for her business - requiring a planner at ALL of her events. What this meant was that if couples didn’t have a planner or want to hire a planner, she simply wouldn’t work with them. As a planner, I absolutely loved it of course. And for the photographer, I thought it had a chance to be amazing for her and a way to stand out in our market…but there was also the reality that she’d literally be turning down business. So what’s happened since that meeting two and a half years ago?

@JillianKnightPhotography #SaveYourMomHireaWeddingPlanner #AllWeddingsNeedPlanners

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