21. Navigating Motherhood and Career: Kari's Journey to Single Parenthood with Twins

Whiskey and Lace

Is it even possible to raise twins as a single mother while still juggling your career? For Kari Kristan, it is. Today, Erika sits down with her to discuss her whirlwind journey of motherhood, keeping her business thriving and moving back in with her parents in her forties. You'll hear the realities of influencer marketing, from showing up authentically as yourself to the key metrics brands want to know to selecting a sperm donor and embracing singlehood. Kari's story is a vibrant mix of humor, sincerity, and triumph.

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In this episode, we cover the following

• Kari's career background
• How Kari and Erika met
• Influencer marketing and the analytics that counts
• Growing quickly vs. intentionally
• Showing up authentically on social media
• Navigating cancel culture
• Getting pregnant at 43
• Freezing eggs and choosing a sperm donor
• Trying pregnancy via IVF
• Realizing she was pregnant with twins
• Moving back in with her parents
• How pregnancy changed her perspective
• Kari's favorite deli sandwich

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Guest info:

Kari Kristan is an influencer and social media manager. You can follow her on Instagram at @TheKirGroup or visit her website at TheKirGroup.com.

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