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Finding Main Character Energy & Building a Brand with Tiff Knighten

24:49
 
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Manage episode 435560777 series 3387172
Innhold levert av SheSpeaks, Inc.. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av SheSpeaks, Inc. eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

In this episode, we welcome Tiff Knighton, founder of Brand Curators and host of the "Main Character Energy" podcast. Tiff shares her journey from studying PR and journalism to building a creative agency that champions diverse voices and holistic brand curation. She talks to us about the importance of authenticity in social media, the significance of community-building, and navigating trends without losing your brand’s identity.

Tiff also discusses the impact of the "QuitTok" trend during the Great Resignation, highlighting how it catapulted her own career. For aspiring creators and entrepreneurs, Tiff offers invaluable advice on how to safeguard intellectual property, leverage trends strategically, and maintain a sustainable social strategy amidst ever-changing algorithms.

Towards the end of the episode, Tiff introduces us to her podcast, "Main Character Energy," where she empowers listeners to embrace their full potential, prioritize self-care, and rewrite their narratives. Whether you're a creator, entrepreneur, or someone looking to take control of your story, this episode is packed with insights and inspiration.
Key Takeaways

  • Brand Curation: Tiff explains the holistic approach to branding, emphasizing the importance of curating content that aligns with your brand’s core identity.
  • Navigating Social Media Trends: Insights on how to strategically participate in trends like QuitTok without compromising authenticity.
  • Intellectual Property: The importance of building a brand that stands out to protect your creative work in the fast-paced digital world.
  • Sustainable Social Strategies: Tips for avoiding burnout by focusing on storytelling and community-building rather than chasing algorithms.
  • Main Character Energy: Tiff’s personal journey of embracing her role as the lead in her own story, and how she encourages others to do the same through her podcast.

Links and Resources

Tune in now to discover how to amplify your voice, build a strong brand, and step into your main character energy!

Want more from SheSpeaks?
*
Sign up for our podcast newsletter HERE! *

  • Connect with us on Instagram, FB & Twitter @shespeaksup
  • Contact us at podcast@shespeaks.com
  • WATCH our podcast on YouTube @SheSpeaksTV
  continue reading

Kapitler

1. Evolution of Brand Curation and Influence (00:00:00)

2. Maximizing Virality and Trends in Content (00:05:20)

3. Social Strategies With Diverse Voices (00:10:21)

4. Connecting With Main Character Energy (00:23:29)

209 episoder

Artwork
iconDel
 
Manage episode 435560777 series 3387172
Innhold levert av SheSpeaks, Inc.. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av SheSpeaks, Inc. eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

In this episode, we welcome Tiff Knighton, founder of Brand Curators and host of the "Main Character Energy" podcast. Tiff shares her journey from studying PR and journalism to building a creative agency that champions diverse voices and holistic brand curation. She talks to us about the importance of authenticity in social media, the significance of community-building, and navigating trends without losing your brand’s identity.

Tiff also discusses the impact of the "QuitTok" trend during the Great Resignation, highlighting how it catapulted her own career. For aspiring creators and entrepreneurs, Tiff offers invaluable advice on how to safeguard intellectual property, leverage trends strategically, and maintain a sustainable social strategy amidst ever-changing algorithms.

Towards the end of the episode, Tiff introduces us to her podcast, "Main Character Energy," where she empowers listeners to embrace their full potential, prioritize self-care, and rewrite their narratives. Whether you're a creator, entrepreneur, or someone looking to take control of your story, this episode is packed with insights and inspiration.
Key Takeaways

  • Brand Curation: Tiff explains the holistic approach to branding, emphasizing the importance of curating content that aligns with your brand’s core identity.
  • Navigating Social Media Trends: Insights on how to strategically participate in trends like QuitTok without compromising authenticity.
  • Intellectual Property: The importance of building a brand that stands out to protect your creative work in the fast-paced digital world.
  • Sustainable Social Strategies: Tips for avoiding burnout by focusing on storytelling and community-building rather than chasing algorithms.
  • Main Character Energy: Tiff’s personal journey of embracing her role as the lead in her own story, and how she encourages others to do the same through her podcast.

Links and Resources

Tune in now to discover how to amplify your voice, build a strong brand, and step into your main character energy!

Want more from SheSpeaks?
*
Sign up for our podcast newsletter HERE! *

  • Connect with us on Instagram, FB & Twitter @shespeaksup
  • Contact us at podcast@shespeaks.com
  • WATCH our podcast on YouTube @SheSpeaksTV
  continue reading

Kapitler

1. Evolution of Brand Curation and Influence (00:00:00)

2. Maximizing Virality and Trends in Content (00:05:20)

3. Social Strategies With Diverse Voices (00:10:21)

4. Connecting With Main Character Energy (00:23:29)

209 episoder

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