Master Your Licensing Deals: Lessons on Licensing and Product Development

The Harvest Growth Podcast

Are you looking to secure licensing deals from major brands for your product or invention but don’t know where to start? Join us as we speak with John Ellis, a seasoned entrepreneur with extensive experience in licensing and bringing new products to market. From his first licensing deal to his current invention, Roll Ranger, John has explored and leveraged uniquely effective strategies to get the most lucrative manufacturing and distribution deals. Now, he shares his insights with us.
In this episode, you will discover the factors you must consider when examining offers from potential licensees and common mistakes to avoid when making such deals. John also reveals how you can turn a rejection of your licensing deal proposal into a “Yes” from potential licensees and established brands, including establishing market demand before pursuing licensing opportunities - like he's doing with Roll Ranger, his latest invention. Join us now!
In today’s episode of the Harvest Growth Podcast, we cover:

• Key strategies to successfully get licensing deals for your innovation.
• Avoiding common licensing mistakes that can harm your product's success.
• The significance of adopting the right pricing strategy during product launch.
• Insights on building a brand that resonates with consumers.
• And so much more!

Visit www.rollranger.store to learn about the Roll Ranger, John Ellis's invention that helps you quickly and easily find the end of tapes, reducing the hassle and messiness during use.
Also, visit www.opticsforhire.com to learn about John's optical engineering and manufacturing company which provides custom optical engineering services like optical design, prototyping, and manufacturing.
To be a guest on our next podcast, contact us today!
Do you have a brand that you’d like to launch or grow? Do you want help from a partner that has successfully launched hundreds of brands totaling over $2 billion in revenues? Visit HarvestGrowth.com and set up a free consultation with us today!