Beste Groupm podcaster (2024)

1
Spotlight on sustainability, with GroupM’s Dave Sandham 21:40

20d ago21:40

21:40

This week’s episode sees James sit down with GroupM’s Senior Director for Supply Operations, Dave Sandham, and the IAB’s Director of Transformation, Sophia Haynes, to chat about the IAB’s newly launched Environmental Sustainability FAQs. What’s the rationale, who’s involved and how are the FAQs being used day-to-day by businesses like GroupM? It’s …

1
The Power of Premium Publishers, LIVE from The Last Thursday Club 26:39

2h ago26:39

26:39

In this special live episode recorded at April's Last Thursday Club, James Chandler chats to Telegraph Media Group's Camilla Child, The Independent's Alistair Smith and GroupM's Michael Clare about cookieless targeting, the role of professional journalism today and why context really does matter when it comes to how your ads are perceived. Tickets …

1
NextM 2024: Navigating the Unknown – Mit Claus Broeckers und Sven Wollner 23:16

1d ago23:16

23:16

Rund 800 Entscheiderinnen und Entscheider aus der Kommunikations-, Werbe- und Mediawelt trafen sich am 18. April im Düsseldorfer „The Frame“ zur NextM 2024. Unter dem Motto „Navigating the Unknown“ schuf die diesjährige Innovations- und Technologiekonferenz von GroupM den perfekten Rahmen, um mittels kollektiver Intelligenz wertvolle Erkenntnisse f…

1
EURO 2024: Tapping into football fandom 24:32

7d ago24:32

24:32

On this week’s episode, the IAB’s Chief Marketing Officer, James Chandler, is joined by Ginnie Dobson, VP of Commercial and Operations at Footballco, John Cole, Head of Global Client & Agency Solutions at LiveScore Group, and Alex Brown, Head of Sport & Entertainment, at EssenceMediacom UK, to discuss the upcoming EURO 2024 tournament. They get int…

1
Digital Adspend 2023 in focus, with IAB UK’s Elizabeth Lane 15:44

14d ago15:44

15:44

To coincide with today’s launch of Digital Adspend 2023, James is joined by Elizabeth Lane, IAB UK’s Head of Insight and Measurement, to unpick the key takeaways to remember. They get into the double-digit growth of the market in the context of the wider economic backdrop, what’s driving spend trends and the addition of a brand-new channel to the r…

1
43: #43 Thomas Bremond, FreeWheel 50:44

27d ago50:44

50:44

In this episode, Thomas Bremond, SVP & CRO, International at FreeWheel, joins Vincent Flood, Editor-in-Chief at VideoWeek. Bremond discusses how FreeWheel has changed in light of its acquisition by Comcast, the role of social networks in TV distribution, and what it means to be a broadcaster in 2024.…

1
42: #42 Andrew Casale, Index Exchange 1:11:22

1M ago1:11:22

1:11:22

This episode features Andrew Casale, CEO of Index Exchange. He joins Vincent Flood, Editor-in-Chief at VideoWeek to discuss how he started Index Exchange, the state of publishing, the looming identity crisis and Google’s Privacy Sandbox, the blurring of the roles of the DSP and SSP, Index Exchange’s rapidly growing CTV business and where he’d inves…

1
The rise of content creators, LIVE from The Last Thursday Club 27:33

1M ago27:33

27:33

Creator marketing has exploded in recent years, but does it have a long-term future or is it just experiencing a moment? How does creator marketing differ from who we know as traditional 'influencers'? And how can brands authentically incorporate this marketing channel into their media plans? In this special live episode recorded at March's Last Th…

1
A new era for podcasting, with Bauer Media Group’s Lucie Cave 23:22

1M ago23:22

23:22

Join James as he chats with Lucie Cave, Chief Creative Officer of Podcasts and Commercial Content at Bauer Media Group. Lucie is a podcast host, presenter and former editor of Heat magazine, but now leads the creative campaigns between Bauer’s famous audio and publishing brands and commercial partners. In this conversation, they get into Bauer’s ra…

1
The evolution of omnichannel marketing 24:45

2M ago24:45

24:45

On this week’s episode, our CMO James Chandler is joined by Blis’ Amy Fox, The Media Leader’s Ella Sagar and MiQ’s Stephen Emsall for a look at how omnichannel marketing has evolved in recent years to adapt to the changing needs of consumers. Their conversation ranges from the shift in media buying and measurement, from a siloed approach to a more …

1
Leadership Summit 2024 special 24:59

2M ago24:59

24:59

IAB UK's annual Leadership Summit returned to Sopwell House in St Albans last week, bringing together leaders from across the world of digital advertising to discuss shared challenges, debate the big issues and help build a better future for the industry. While we were there, we took the opportunity to speak to some of the 150+ delegates for The IA…

1
An interview with Sky News’ Sophy Ridge, live from Leadership Summit 2024 10:26

2M ago10:26

10:26

Recorded live at Sopwell House in St Albans, Sky News' Political Correspondent Sophy Ridge joins the IAB's Charlotte Robinson for a sit-down chat ahead of her speech at Leadership Summit 2024. Sophy discusses the major themes that could shape a UK General Election campaign in 2024, where she gets her news from and the political moments she's keepin…

1
International Women’s Day 2024 LIVE from The Last Thursday Club 27:04

2M ago27:04

27:04

To coincide with International Women's Day, Friday 8 March, Emily Roberts is joined live at IAB HQ by VIOOH's International Business Development Manager, Patricia Tarson, the Responsible Marketing Agency's CEO & Founder, Hannah Mirza and The Trade Desk's Lead Associate Account Director, Nadia Sultana. Their conversation, recorded in front of a live…

1
Making disability inclusive advertising the default, with Ellen Hammett & Sonali Rai 23:59

2M ago23:59

23:59

On this week’s episode, the IAB’s Chief Marketing Officer, James Chandler, is joined by journalist & copywriter, Ellen Hammett, and Broadcast & Audio Description Manager at the Royal National Institute of Blind People, Sonali Rai. Their conversation digs into a recent article Ellen wrote for Marketing Week about disability inclusive marketing, cove…

1
The AR Advantage, with Make My Day's Will Scougal 22:41

3M ago22:41

22:41

Join James as he chats with Will Scougal, Founder & Managing Director of Make My Day, the first augmented performance marketing agency. Explore the world of AR and its game-changing role in brand communication, learn the origins of Make My Day, and discover Will's highlights from the IAB's first AR roundtable. Learn more about Make My Day at: https…

1
The Joy of Digital, with IAB UK's Joy and Tom Stevens 19:41

3M ago19:41

19:41

It’s an IAB UK double-act this week on the podcast as James chats with our Chief Digital Cheerleader, Joy and Director of Marketing, Tom Stevens, about rediscovering the joy of digital. Discover the story behind the campaign’s inception, the creative magic that brought it to life, and Joy’s eclectic career path so far. *Spoiler* she may or may not …

1
Post-cookie readiness, with Jamie Toward 27:33

3M ago27:33

27:33

With Google finally phasing out third-party cookies this year, it's a great time to speak to an organisation that has been working on their solution for several years already. This week, James speaks to Teads’ Head of Data for the UK & Netherlands, Jamie Toward, about the Teads Media Barometer, the big calendar events in 2024, the level of prepared…

1
Top trends to watch for in 2024 LIVE from The Last Thursday Club 48:05

3M ago48:05

48:05

To coincide with the latest instalment of IAB Compass, our report to help the industry navigate the future of digital advertising, IAB UK's CEO, Jon Mew, is joined live at IAB HQ by Mindshare's Head of Futures and Innovation, Sophie Harding; Carat Global's Head of Media Futures, Dan Calladine; and OMG UK's Head of Futures, Phil Rowley. Their conver…

1
41: #41 Paul Wright, Uber Advertising 33:50

4M ago33:50

33:50

In the first episode of 2024, Paul Wright, Head of Uber Advertising, UK and Ireland, joins Vincent Flood, Editor-in-Chief at VideoWeek. Wright has helped launch Uber's advertising business in the UK and Ireland, opening up the unique targeting potential of the Rides and Eats apps. One year into the role, Wright lays out the direction of travel for …

1
40: #40 Elizabeth Anyaegbuna, CEO, 16x9 49:30

5M ago49:30

49:30

This week’s guest on the VideoWeek Podcast is Elizabeth Anyaegbuna, CEO at 16x9, a contextual media agency who work with brands to create ads and content for brands across multiple channels. Elizabeth is also President of Bloom, an organsation that supports women in the UK communications industry, and a founding member of Join Our Table, a group ce…

1
The Crux, Episode 3: Closing the female leadership gap 38:44

5M ago38:44

38:44

Welcome back to The Crux - a three part podcast series in partnership with Google, taking on the big questions marketers should be asking themselves. In this third and final episode, James speaks to WACL President Nishma Patel Robb about closing the female leadership gap. The conversation is a fascinating journey through the evolution of women in a…

1
Sollten Marken bei TikTok tanzen? Mit Kathrin Franssen 21:22

5M ago21:22

21:22

TikTok ist mehr als nur eine Plattform für Kurz-Videos. Es ist ein Ort, an dem Kultur entsteht, sich verändert und verbreitet wird. Es ist ein Ort, an dem Marken mit ihrer Zielgruppe auf Augenhöhe kommunizieren können - und sollten. Aber wie funktioniert TikTok eigentlich? Und wie können Marken TikTok nutzen, um ihre Botschaften überzeugend zu komm…

1
The Crux, Episode 2: Unlocking the privacy and trust opportunity 33:43

5M ago33:43

33:43

Welcome back to The Crux, an IAB UK Podcast mini-series in partnership with Google. Over three special episodes, the IAB's James Chandler takes on the issues at the heart of marketing’s future with a range of industry experts to get to The Crux – the questions marketers should be asking themselves. In Episode 2, we're asking 'How can you build trus…

1
39: #39 Nicola Lewis, Chief Global Solutions Officer, GroupM Nexus 57:36

5M ago57:36

57:36

In this episode, Nicola Lewis, Global Chief Solutions Officer at GroupM, joins Vincent Flood, Editor-in-Chief at VideoWeek, to explore her personal and professional journey, her transition from sales to agency-side, and Finecast's rapid expansion since its inception in 2019. The conversation follows Nicola's early forays into advertising, and the i…

1
Gelebte Nachhaltigkeit in der Werbebranche. Mit Steffen Hubert 25:48

5M ago25:48

25:48

Nachhaltigkeit ist längst zu einem zentralen Thema in Gesellschaft, Politik und Wirtschaft geworden. Das gilt selbstverständlich auch für die Werbebranche. Aber wie kann Werbung nachhaltig sein? Was sind produktseitige Herausforderungen? Und was bedeutet das für die Werbetreibenden, die Publisher und die Konsumenten? Diese und weitere wichtige Frag…

1
The Crux, Episode 1: The viewing habits reshaping connection 32:36

5M ago32:36

32:36

Welcome to The Crux, a new IAB UK Podcast mini-series in partnership with Google. Over the next three episodes, the IAB's James Chandler takes on the issues at the heart of marketing’s future with a range of industry experts to get to The Crux – the questions marketers should be asking themselves. In Episode 1, we're asking 'What results do you wan…

1
Policy Special: all the latest on policy & regulatory affairs in digital advertising 19:09

6M ago19:09

19:09

With one of the more surprising government reshuffles seeing David Cameron make an unexpected return to front-line politics and with an election looming next year, James sits down with the IAB's Head of Policy & Regulatory Affairs, Christie Dennehy-Neil, to explore where all the uncertainty leaves digital advertising and to unpack the various regul…

1
Podcast-Boom: Von Werbeakzeptanz bis Corporate Podcasts. Mit Maik Lenze 24:51

6M ago24:51

24:51

Podcasts sind eine Form von Entertainment, Information und Inspiration, die immer mehr Menschen begeistert. Aber was macht eigentlich die Faszination von Podcasts aus? Welche hat sich dieses Medium entwickelt, insbesondere in den letzten Jahren? Wie können Marken und Medien von der Podcast-Landschaft profitieren? Maik Lenze war zur Zeit der Aufzeic…

1
The Future of Work, with Christine Armstrong 24:54

6M ago24:54

24:54

Christine Armstrong is an expert and vlogger on the future of work. A regular on the stage at IAB UK Leadership Summit - and always an audience favourite - we wanted to bring her energy, humour and insight to a much wider IAB audience and so invited her to be a guest on the podcast, and she doesn't disappoint. In this chat with James, Christine sha…

1
Metaverse - definitely more than just hype! With Krystal Olivieri [ENG.] 16:18

6M ago16:18

16:18

Don't focus on the hype, pay attention to the underlined technologies - mit Krystal Olivieri (CEO North America bei choreograph) sprechen wir in dieser Folge darüber, was das Metaverse ist, wie es sich vom Second Life unterscheidet und warum es sich etablieren wird. Darüber hinaus geht es um die Potenziale für Marken im Metaverse und einige gelunge…

1
The Year of Retail Media 38:56

6M ago38:56

38:56

Hot on the heels of our new event, Retail Media Upfronts, we are joined by Jill Orr, Criteo’s Managing Director for Enterprise in EMEA and Lee Roberts, Media Sales Director at Tesco Media & Insight Platform giving us the inside scoop on the opportunities this growing channel presents for advertisers Hosted on Acast. See acast.com/privacy for more i…

1
Realising the potential of Programmatic DOOH, LIVE from The Last Thursday Club 35:38

6M ago35:38

35:38

DOOH accelerated during the pandemic, but its full benefits are only now truly being understood. The UK has been seen to lag behind Europe in untapping the true potential of programmatic DOOH, but are we now finally ahead of the curve? A big questions, and fortunately our member experts have answers... In this special LIVE episode recorded at Octob…

1
Entertainment+: Vier effektive Hebel für Brands. Mit Lars-Eric Mann 15:43

6M ago15:43

15:43

Wie sieht die Zukunft des Entertainments aus? Welche Trends und Chancen bietet es? Was braucht der Markt? Und wie können Programmmacher:innen und Marken ihre Zielgruppen begeistern? Chérine De Bruijn spricht mit Lars-Eric Mann, CMO der Ad Alliance, einem ausgewiesenen Unterhaltungskenner und Experten für kreative Kampagnen-Konzepte. Lars-Eric beleu…

1
Datenschutz meets Kundenbedürfnisse: Moderne Werbewelt. Mit Jonathan Hauffe 22:32

7M ago22:32

22:32

In dieser Episode des NextM Podcasts mit Jonathan Hauffe (Senior Director Business Development Brands bei The Trade Desk) dreht sich alles um die Bedeutung von Kundenbedürfnissen, Datenschutz und Personalisierung in der Werbewelt -- und welche große Rolle Identity Management dabei spielt. Im kurzen Deep Dive zeigt Jonathan auf, wie sich der schmale…

1
15 years of Absolute Radio, with Paul Sylvester 30:02

7M ago30:02

30:02

As Absolute Radio celebrates 15 years on air, Content Director Paul Sylvester looks back on a decade and a half of the growth, brand extensions and long-standing commercial partnerships that have defined one of the UK's most popular radio stations. Chatting to James Chandler fresh off the back of a month of 15th birthday celebrations, Paul discusse…

1
Zentrale Schlüssel für erfolgreiche Innovation. Mit Feras Alsamawi 18:47

7M ago18:47

18:47

Wie lässt sich Innovation fördern und gestalten? Wie gelingt Innovation in Zeiten von wirtschaftlicher Unsicherheit? Und was macht eine starke Unternehmenskultur aus, die Innovation bestenfalls sogar incentiviert? Diese und weitere spannende Fragen diskutiert Chérine De Bruijn in dieser Episode des NextM Podcasts mit Feras Alsamawi (Innovation Prog…

1
ME-EOs, retaining female talent & reshaping work culture, with Nicola Kemp 40:41

7M ago40:41

40:41

In an extended episode of The IAB UK Podcast, Nicola Kemp joins James for a fascinating conversation about the business advantages of embracing flexible working, retaining and helping women to thrive in the ad industry, and the stereotype that having children kills career ambitions. Nicola - who is Editorial Director of Creativebrief and a member o…

1
Wollen wir ewig leben? Mit Dr. Thomas Ramge 26:35

7M ago26:35

26:35

Ewig leben, ist das möglich und was bedeutet das? In dieser Episode des NextM Podcasts unterhält sich Chérine De Bruijn mit dem Autor und Speaker Dr. Thomas Ramge über das spannende Thema der Langlebigkeit. Diskutiert werden die technologischen, ökonomischen und gesellschaftlichen Auswirkungen eines deutlich längeren Lebens -- und ob das überhaupt …

1
The power of emotion in advertising, with DAIVID's Ian Forrester 35:55

7M ago35:55

35:55

With the average person being exposed to hundreds of advertising messages every day, how do you insert your brand into the "highlights reel" of a consumer's day? In this episode, Ian Forrester, founder of DAIVID, tells James Chandler that the key to being noticed, remembered and liked is all about emotion. DAIVID is one of the industry’s leading vo…

1
Sport, Fandom and the Anatomy of Hype, with Amazon Ads 19:22

8M ago19:22

19:22

Kicking off Season 14 of The IAB UK Podcast, and with one week to go until Digital Upfronts 2023 kicks off with Amazon Ads' Upfront, the IAB's CMO James Chandler chats all things live sport and fandom with John Paul James, Amazon Ads’ Senior GTM Strategy Lead for Live Sports in Europe. Talking about Amazon Ads & Twitch Ads' global study on fan cult…

1
Kino als einzigartiger Ort für immersive Erlebnisse. Mit John Schmidt & Dominik Porschen 22:45

8M ago22:45

22:45

Licht aus, Film an. Kino ist ein Ort für echte Emotionen in allen Facetten, für die volle Fokussierung auf den Moment und - dank modernster Technik - für immersive Erlebnisse, die in Erinnerung bleiben. In dieser Episode des NextM Podcasts spricht Chérine De Bruijn mit John Schmidt und Dominik Porschen über die Zukunft und die besondere „Magie" des…

1
Living in space: This is how space architecture works. With Michal Ziso [ENG.] 22:38

8M ago22:38

22:38

Space is an opportunity to reimagine how we do everything! Die visionäre Space-Architektin Michal Ziso erzählt uns in dieser Episode, wie sie Gebäude und Lebensräume für Menschen im All entwirft, welche Herausforderungen und Chancen sich daraus ergeben und wie sich das als Bumerang-Effekt auf unsere Erde auswirkt. Wir erfahren auch, wie sie sich im…

1
Trends im Video-Marketing auf YouTube. Mit Dirk Bruns & Hanna Altmann 22:54

8M ago22:54

22:54

In dieser Podcast-Episode geben unsere Gäste Dirk Bruns (Director YouTube Advertising Central Europe) und Hanna Altmann (Industry Manager Agency Google Germany) Einblicke in die Trends im Bewegtbildbereich – konkret auf YouTube. Sie erklären uns, warum Stereotype nicht funktionieren und werfen mit uns einen Blick auf das Zusammenspiel von Longform-…

1
Reicht KI aus, um die Welt zu beherrschen? Mit Dr. Henning Beck 21:04

9M ago21:04

21:04

In dieser Episode spricht unser Host Chérine De Bruijn mit Dr. Henning Beck (Neurowissenschaftler und Autor), der uns erklärt, wie unser Gehirn funktioniert und was es von künstlicher Intelligenz unterscheidet. Wir erfahren, wie KI unsere Arbeitswelt verändert, welche Fähigkeiten wir als Menschen brauchen, um uns anzupassen und wie wir unser Denken…

1
Transparency in play: How to build trust in gaming & advertising 24:36

9M ago24:36

24:36

Join Venatus as they explore the dynamics of trust in the ever-changing ecosystem of gaming and advertising. They will shed light on the challenges, strategies, and opportunities for the industry when it comes to building trust on both sides of the ad supply and demand chain. From understanding in-game audiences to viewability metrics, they will un…

1
What do your customers really want from Generative AI? 24:07

9M ago24:07

24:07

As an industry we can get so caught up with shiny new tech that we forget what it means for the most important person, the customer. In this discussion, Spark Foundry's Chief Strategy Officer, Marcos Angelides, looks at how people are using Gen AI in their everyday lives. From accessing expert guidance, to expressing their deepest passions, he'll c…

1
Are you smarter than a 10 year old? 23:26

10M ago23:26

23:26

AI, whilst not an alien concept, is still an emerging technology that adults are having to embrace and adapt to. Much like Gen Z have only known a world of smartphones and wifi, Gen Alpha will grow up accustomed to AI firmly embedded in many aspects of their day to day lives. It is currently adults that are planning the future application of AI, bu…

1
Game On: how your brand can be a supporter, not just a spectator 27:30

10M ago27:30

27:30

Interest in women’s football is at an all time high, with England’s Lionesses the most supported women’s national side in the world. To understand how this year’s Women’s World Cup is a key opportunity for brands if they play it right, Footballco's Meg Templeton and Head of INDIVISA Morgan Brennan join us for Stay Engaged. They share some of the am…

1
How do we build a better consumer advertising experience for CTV? 17:22

10M ago17:22

17:22

Join Index Exchange and Warner Bros. Discovery as they discuss building a better consumer advertising experience in CTV. In this informative and empowering discussion, Sara Vincent, Index Exchange managing director UK&IE, and Faisal Karmali, Warner Bros Discovery’s VP, Digital Business Operations, will discuss the current state of CTV in the UK, pr…

1
Supporting Black women in the ad industry: are you taking action? 35:30

10M ago35:30

35:30

In this episode we delve into the experiences and challenges faced by Black women in the advertising and marketing industry. Lollipop Mentoring CIC is a groundbreaking mentorship programme dedicated to supporting Black women by providing guidance and invaluable networking opportunities with senior leaders from all races. Did you know that, on avera…

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