show episodes
 
This is Not Your Average Online Marketing Podcast, and it is about CHANGING the way we think about online marketing...Right now, most podcasts are simply about growing the list, to sell the course, to get the money, to move you up the ladder - listeners = dollars, not listeners = people. This podcast may still grow our business...but here's the difference:Our goal is for every episode to be ACTIONABLE with steps you can take after listening. There’s no withholding of the “special sauce” that ...
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"Sigrun is like the FEMALE James Bond of Online Marketing! ...a True INTERNATIONAL Woman of Mystery...and Inspiration!" - James Wedmore, host of the Mind Your Business podcast. ... Discover through inspiring stories, case studies, and interviews how you can create your own lifestyle business. Sigrun shares the ‘7 Stages of a Profitable Online Business’ and other proven strategies that help you turn your passion into profits. Her featured experts include entrepreneurs like James Wedmore, Kimr ...
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New to the world of online course creation and in need of some inspiration? Join Meg Burrage as she deep dives with Kajabi Superheroes on all things strategy and funnels. A behind-the-scenes, tell-it-how-it-is podcast, that will have you laughing out loud.
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Conversations with myself and others about 21st Century topics of interest, including influence and persuasion, culture, law, current events, technology and my favorite topic, power. An ever evolving (just like me and you) exploration of topics that matter, including how we can make a difference in the world using our presence and our words. Released whenever I feel moved to add to the collective conversation. Hosted by me, Jennifer B. Gardner, ESQ. I love hearing from listeners. Find me her ...
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The ROAMHOWL PODCAST: Words and the Art of Sway is an ongoing conversation hosted by Jennifer Gardner about a more authentic and intuitive way of communicating, creating and working in the modern world. The world has changed, how we connect with each other has changed, creating a new paradigm of business — one where you drop the pretense, show up fully and honestly as you so that you connect deeply with those you are here to serve ... so that your work feels like a natural expression of your ...
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show series
 
In this week's episode of the podcast, Zach is introducing you to his good friend & sales expert Aandra Bohlen. Aandra Bohlen, a seasoned conversion rate specialist, excels at boosting sales by meticulously examining every customer interaction from first touch, to webinar pitches, to sales conversations. Zach & Aandra breakdown the power of a well …
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In this week's episode of the podcast, Zach is breaking down some of the strategies and techniques that he used to generate over $48,000 cash in hand sales during his most recent bootcamp launch. Oh and the bootcamp was only $25 to join and the offer on the back was only $67/month! So he managed to collected that cash in mostly low ticket payments.…
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In today's episode, we're diving deep into one of my all time favorite topics: Facebook ads, and even more specifically: list building ads. I'm going deep on how building an email list around the clock, using these ads, is more efficient and cost-effective than any other strategy we deploy in our business to scale. I'll be share insights on... How …
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Today's episode addresses the age old question: Can you build a business without creating NEW core content every week... I have determined it's not as simple as yes or no, so, I recorded a full podcast episode on this topic for you... During the show we're gonna dive DEEP into some exciting things including... The (4) key things we shifted our focu…
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Join me and my friend Anna for a conversation about accessibility in in business. From those with financial hardships, to those who need support in reading or viewing our information - how do we account for access in what we do? Anna share's her business model and how she serves a breadth of socioeconomics by creating access in her programs! When y…
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In this week’s episode of the podcast, I’m pulling back the curtain on my 30 day experiment (that I’m chronicling over on Instagram) to generate 100 NEW memberships for our business in the next 30 days. I’m talking about our goals, our process, and the “rules” of the experiment that we hope will help us add 100 NEW people to the membership. I’m goi…
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The week we're diving deep into the core elements of growing an online business with digital products or services - if you're wondering where to "go next" then this is the episode to listen to. We'll explore four key areas to focus on for consistent business growth: growing the audience, making offers, automation, and optimizing & scaling. I'll sha…
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I'm so excited to be joined this week by Dama Jue - she's an innovative force in the online marketing world that is doing things HER way, and making great money doing it! Dama shares her journey from a traditional job in accounting, to becoming a Pinterest management service provider, and then evolving into funnels and self-study courses. We explor…
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In this week's episode of the Not Your Average Online Marketing Podcast, I share insights on how to create consistent and ongoing sales streaks in your business. I'm sharing what's been working for us in the quest oof generating 27 days in a row of new sales in your business - we're currently at a 19 day streak. When you tune into this week's episo…
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In today’s episode, we dive into the nitty-gritty of ‘Intentional Profitability’ — a mantra the Maliks live by. This power couple goes deep on how past trials, including battles with health and financial tribulations, have shaped their approach to business. With clarity and conviction, they share how starting with modest pricing and growing in alig…
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Brett Larkin emerged as a guiding presence in the digital space, intimately engaged in the co-creation process with her audience for years. Her beginnings were marked with the challenge of attracting an audience and providing valuable content. However, as her presence developed, so did her relationship with her followers. They began to voice their …
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On this week's episode of the podcast, I'll break down how I've been able to maintain my business revenue and growth while LIFE happens... I cover various strategies I've deployed to create the ability to rest, travel, and still serve our audience, through the past couple years. When you tune in you'll hear... The FOUR primary strategies that we've…
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Every found yourself growing a solid email list of LEADS but not seeing the conversion to buyers? Then this episode is for you! In this episode, Zach uncovers (5) ways that you can convert more leads into buyers each day, week, month, and quarter in your business so that you're seeing more sales and growth as your list gets bigger. When you tun in …
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In this episode we're diving into 4 Facebook ad strategies that will be crucial in 2024 for anyone looking to sell courses, services, or coaching. I'm sharing insights into the changing landscape of content - and how with the increasing difficulty of breaking through organically - ads strategies matter more than ever. Throughout this episode we'll …
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In this weeks episode of the podcast we're talking all about the NEW wave of advertising and marketing that I predict is coming in 2024. It's going to change the way that we grow our list, sell our products, and of course... LAUNCH. Tune in to learn how you can still profit while the industry shifts. Links Mentioned: Zach on Instagram Not Your Aver…
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What does it take to make $300,000 - $49 at a time? In this episode, we're taking you behind the scenes of a membership that's been 2 years in the making. I’ll share the nitty-gritty details, successes, and challenges of running the Not Your Average membership for over two years. From revenue to member retention strategies, this episode provides a …
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Because of the tragic events and violence unfolding in the Middle East, there has been a rise in corresponding rhetoric. In this episode, Jennifer discusses her views about how propaganda and performative allyship are being used by opportunistic people and organizations to grow their platforms, brands, and businesses so that listeners can discern w…
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Because of the tragic events and violence unfolding in the Middle East, there has been a rise in corresponding rhetoric. In this episode, Jennifer discusses her views about how propaganda and performative allyship are being used by opportunistic people and organizations to grow their platforms, brands, and businesses so that listeners can discern w…
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Where the heck has the podcast been for 10-weeks?! In today's episode, titled "The Missing Episodes," we're diving into a big question that many of you have been asking: Where has the podcast been for the past 10 weeks? But don't worry, we have an exciting answer that you're going to love. In this episode we’ll take a closer look at how (and why) t…
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You’re listening to the Kajabiverse podcast and this month I’m chatting with the one and only joyful contrarian, Kimi Brown. Kimi is an online business strategist and also my partner in crime for The Heart-Centered Apprentice, where we help Kajabi enthusiasts turn their passions and skills into amazing businesses! In today’s episode, we’re chatting…
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You’re listening to the Kajabiverse podcast and while today’s episode had planned to be all about "summits", with Krista Miller of Summit in a Box, the discussion took quite a different direction after I learned of Krista's amazing high-ticket application funnel! If you've been considering an application process for your high-ticket coaching progra…
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Episode 34 is all about the topic of opposition. Specifically, it’s about dealing with OPPOSITION to you and your ideas. How do you deal with it? Do you enjoy it? Or, is the thought of it so terrifying, that you avoid it? For some of us, we don’t have a choice. Opposition comes with the job. Or, we didn’t intend to encounter it, but we must, becaus…
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Episode 34 is all about the topic of opposition. Specifically, it’s about dealing with OPPOSITION to you and your ideas. How do you deal with it? Do you enjoy it? Or, is the thought of it so terrifying, that you avoid it? For some of us, we don’t have a choice. Opposition comes with the job. Or, we didn’t intend to encounter it, but we must, becaus…
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In this episode of the Podcast we dive into what's working now with Facebook & Instagram advertising - I'll share with you the campaigns that we're running in our business currently, and what strategies seem to be working well. Tune in to discover how to leverage ads to grow you audience, engagement, and sales! Links Mentioned: Episode #066: The $1…
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Welcome back to another exciting episode of Not Your Average Online Marketing Podcast. In today's episode, we dive into a game-changing strategy that will supercharge your business growth using Facebook ads. Get ready to learn about the $15/Day Facebook Ads Growth Engine that will take your online marketing to the next level. This episode focuses o…
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You’re listening to the Kajabiverse podcast and today’s episode will blow your mind as we listen to how Mel (& her husband Ryan), from The Centre of Healing, transferred their live launches to an evergreen model and just had their best month ever with over $200,000 in a SINGLE month! A little about Mel: Melissa Hiemann is the Co-Founder of The Cent…
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Welcome back to another episode of The Not Your Average Online Marketing Podcast! In today's episode, we have a very special guest, Angela Henderson, who will guide us in creating consistent revenue. Angela shares her personal journey of divorce during the pandemic and how it prompted her to reflect on what truly mattered in life. We dive deep on n…
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Lawyer Jennifer B. Gardner shares the secret to resolving human conflict or having enough power and influence that will lead to a successful resolution - whether through deal making, negotiation or trial. Topics discussed include: communicating effectively and creating emotional resonance to obtain justice the importance of emotionally resonating w…
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Lawyer Jennifer B. Gardner shares the secret to resolving human conflict or having enough power and influence that will lead to a successful resolution - whether through deal making, negotiation or trial. Topics discussed include: communicating effectively and creating emotional resonance to obtain justice the importance of emotionally resonating w…
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You’re listening to the Kajabiverse podcast and today’s episode is a walk down memory lane (for me) as I catch up with my Aussie high-school buddy Lou Glendon, who created a 7-figure online business teaching photography enthusiasts at Click Love Grow. We talk about the change in landscape since Covid, the impact of smartphone photography, where Lou…
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On this episode of Not Your Average Online Marketing Podcast, we dive into the layers of mentorship and discuss how to find and leverage the right mentors. We'll explore the concept of finding the right mentors, and how to make micro-commitments before you jump into high ticket offers. Throughout the episode, Zach shares personal experiences with d…
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On this episode of Not Your Average Online Marketing Podcast, we discuss how to monetize your online presence and build your business from scratch in 2023. I break down the importance of nurturing initial customers and reinvesting profits into advertising and education to scale up over time. The episode delves into developing an audience, crafting …
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You’re listening to the Kajabiverse podcast and today’s episode is all about my absolute favourite funnel strategy, LIVE CHALLENGES! I particularly love this funnel strategy for high ticket offers where you need to be able to create a real relationship and deliver some real transformation during the launch before you make the ask for your paid offe…
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On this week's episode of Not Your Average Online Marketing Podcast, I'm sharing the details of how I'm stepping away from the business for TWO WHOLE WEEKS to get married - without sacrificing what I've built - team, time, and revenue. I'll share what I've put in place to maintain business operations and growth during my destination wedding and hon…
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On this episode of Not Your Average Online Marketing Podcast, I'm talking all about how you can create a quick injection of cash when you need it in your business. We cover five different strategies you can implement in the next couple weeks to increase cash flow without creating mountains of extra work. When you tune in you're going to learn: The …
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You’re listening to the Kajabiverse podcast and today’s episode is all about the attractive funnel strategy of EVERGREEN Webinars! Attractive because who doesn't like the idea of a funnel that converts traffic into course sales for you passively while you're asleep?! There's a lot to consider though before switching your live launch strategy to eve…
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On this episode of Not Your Average Online Marketing Podcast, we dive deep into the world of Facebook ads and the power of retargeting. You'll learn about: The importance of warm retargeting ads to drive down lead generation cost The value of content retargeting ads (for awareness, not sales) can actually boost launch sales The (3) primary retarget…
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I'm SO EXCITED for this week's episode of the podcast because we have a special guest on that has done some Amazing things. Liz Wilcox is a brilliant email marketer who's built a THRIVING business with a $9/month membership. I won't spoil all the details but when you tune in you're going to learn... The value of balancing an abundant mindset with t…
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Are you ready to grow your list consistently and daily? In this week's episode of the podcast Zach breaks down his daily listbuilding method that he's used to grow and engage his audience for his promotions, launches, and evergreen sales. In this episode you're going to learn: What it takes to create a high quality & in demand freebie The EXACT met…
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List growth is such a huge part of your online business and it can be tricky coming up with a lead magnet, or "freebie", that is considered valuable enough by your audience that they're willing to give up their email address. Quizzes spark that curiosity in people and if positioned and built correctly can provide real value, not only to the person …
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In this week's episode Zach talks about the benefits of charging a small fee to have people join your challenge, webinars, or workshops and how it can ultimately generate more results for your launches. When you tune in you're going to learn... The benefits of running a paid launch How a paid launch can help you create evergreen products The import…
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Hey hey Not So Average Marketer - welcome to this week's episode! We're talking all about how a low ticket offer ecosystem can actually help you fill your coaching program a lots faster, easier, and simpler than having to do a big fancy launch. When you tune into this week's episode you're going to discover... How the "old school" tactic of the ace…
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In this week's episode of the podcast Zach talks about how he turned a $25 live workshop into a successful $11,000 launch - and how you can too! When you tune in you'll learn... How we launched a $25 class and filled it up with nearly 200 students Our secret weapon for getting people okay (and excited for) our pitch The value of giving first And so…
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You’re listening to the Kajabiverse podcast and today’s episode is all about taking the overwhelm out of your online business, simplifying your life and releasing your new course or membership with a gentle Beta Launch. When you're just getting started all the talk of funnels and lead magnets and paid ads and launching, can be enough to put ANYONE …
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Hey hey not so average marketer welcome to another episode, on this episode Zach takes you behind the scenes of his $200k membership and tells you the good, the amazing, and the struggles that he's had scaling it to this point. When you tune in you're going to learn... The Key Stats of Zach's mebership, include active members, revenue, and retentio…
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Hey hey not so average marketer, welcome back to another episode of the podcast, where we break down what's working now in the online marketing world. On this episode of the show we're talking about our most recent launch and how we were able to convert 17.39% of people who joined our launch into our backend paid offer (our $49/month membership). W…
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Have you ever wondered how to drive down ad costs, increase marketing efficay, and generate more bottom line revenue (and profits)? Then you'll wanna tune into this week's episode of the podcast where I'm breaking down what I call The Sphere of Influence. This is a concept I've been working on for some time, and it's been really cool to test it wit…
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