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The Consumer Behavior Lab is dedicated to teaching marketersacross the United States how behavioral science principles can beapplied to help their brands. By decoding the underlying motivationsof how consumers make decisions, the CBL seeks to make a betterindustry - where both brands and agencies put proven sciencebehind their decision making.
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Welcome to Content Disrupted, a podcast that explores the art, science, and people behind cutting edge brand storytelling. Join us every other week for candid conversations with pioneering CMOs, researchers, and creatives who will inspire you to think differently and bring clarity to the major changes underway in marketing—subscribe now on Apple Podcasts, Google Podcasts, Spotify, or your preferred podcast platform, and become part of the Content Marketing Revolution.
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Amarpreet Singh from Brandlitic.com brings over a decade of digital marketing, entrepreneurship and product building experience in The Brand Marketing Podcast. In this podcast, he will be sharing his best strategies, tactics & lessons from his experience to help you gain an edge and be ahead of the curve with your entrepreneurial efforts. Get smarter at building brands with small knowledge capsules. Who's it for? Well, for anyone who's determined to GROW. The audience includes (but isn't lim ...
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The Campfire Circle Podcast is made for mission-driven humans ready to build a personal brand that drives change and raises revenue. In our episodes, you can expect to learn about executive visibility, throught leadership, brand storytelling, and LinkedIn marketing for executives and teams. We talk about getting a seat at the table .... but those who built it decide who’s allowed to sit, and how. Really, who wants to sit in a stuffy boardroom anyway? Let’s reimagine the ultimate space of lea ...
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This is the show for solopreneurs who want to step up their brand and maketing and eleveate their buisness through their own unique magic. My name is Teresa and discovering Human Design was a game changer for my business. Through my Generator 5/1 profile, I want to guide you to create your own business gowth and alignment. This podcast includes what I'm called to share from my own Human Design journey, inspirational insights, practial tips and special guest episodes. Ready to elevate your ow ...
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Welcome to Time for a Reset Marketing Podcast, where we sit down with top marketing leaders representing the biggest and most beloved brands. Our mission? To uncover the secrets behind driving change in today’s rapidly evolving world. From understanding shifting consumer behavior to recognizing the increasing importance of marketing in driving business growth, our podcast delves deep into the strategies and insights that are shaping the future of marketing. Each episode is a treasure trove o ...
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The Rebrand Podcast tells the stories of the world’s most impactful brand campaigns, as told by the Brands & Agencies who built them. In each episode, you’ll hear about the strategy, framework, launch, & lifecycle of a world-changing marketing campaign. Host: Scott Harkey – Founder of OH Partners – Ranked by AdWeek as a Top 10 Fastest Growing Agency in North America. theharkeygroup.com Producer: I Hear Everything. Podcast production, growth, & monetization. iheareverything.com
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The only marketing podcast for people sick of marketing bullsh*t—with zero fluff and 1M+ downloads—voted "#1 marketing podcast worth your time" by Ahrefs. Running strong for seven years and 250+ episodes covering evergreen topics: * Customer research * Marketing strategy * Product marketing * Content marketing * Brand positioning * B2B marketing * Digital media * Advertising * Messaging * Branding No-nonsense marketer Louis Grenier serves real, actionable insights every week from industry bi ...
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Find YOUR Empowered Path toward Visibility and Success in Life & Business! TOP .5% WOMEN ENTREPRENEUR BUSINESS + EMPOWERMENT PODCAST Are you tired of being your industry's best kept secret? Are you ready to increase the REACH of your message while building a profitable business? Then this is the RIGHT PLACE for you! In this podcast, you will find conversations, strategies AND empowerment to get you more visible, credible and profitable! My mission is to help you EMBRACE all that you are, so ...
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Brand Bots: AI Marketing Podcast

Quantum Flow AI Solutions, LLC

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Step into the AI arena with Brand Bots, a new podcast that showcases the latest in AI from a marketing perspective. Featuring focused conversations with marketing experts, each episode synthesizes today's AI developments into actionable strategies that you and your teams can implement today. Guests include AI experts, developers, creators, and best-in-class marketers translating their own AI implementation strategies into easy-to-follow workflows. Whether you're starting out or scaling up, w ...
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The Business of Blogging, Photography, Influencer Marketing & Professionalism, specifically from the point of view of India. I bring 16 years of experience working as a professional photographer, artist, social media influencer & business consultant to the "podcast-table". Online Brand Building, Social Media Strategy, Influencer Marketing for Brands, Digital Marketing, Social Media Marketing, The Business of Photography, Professionalism & Pricing, Pricing Your Services, Professional Photogra ...
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Looking for ways to grow your natural food business or farm business into a strong local, regional or national brand? Find actionable tips and insights from your Food Brand Strategist, Katie Mleziva, to DEFINE, ALIGN, & ACTIVATE your brand strategy to set your food brand apart and align everything you do around that North Star. Focusing on cohesive, compelling, and consistent food branding will help you build a business you love and make meaningful connections with your ideal audience, team, ...
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show series
 
Join us for an inspiring conversation with Anya Cheng, the CEO of Taelor, as we explore her remarkable journey from Taiwan to becoming a prominent figure in Silicon Valley. Despite language barriers and the challenges of the 2008 financial crisis, Anya's resilience and innovative strategies propelled her to success with industry giants like Faceboo…
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In this episode we return to the question of how to break old consumer habits and build new ones. We cover four new studies, each of which has practical implications for brands. We begin by looking at when people are open to changing their behavior and discuss the fresh start effect and the destabilizing effect of life events. We then turn to the b…
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AI is a game-changing power tool for marketers, as transformative in business today as the web was decades ago. Is your marketing organization ready? Jeff Fleischman, Chief Marketing Officer at Altimetrik, shares how AI is unlocking a new era of strategic marketing leadership and uncovering opportunities no human could see. Drawing on his experienc…
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December’s a great time for new year business planning. But strategy and visioning are hard (or unhelpful) without deep clarity in your brand. That’s why I’m sharing the first part of my Thought Leadership Clarity Course, an eight-part audio course with an accompanying 35-page guidebook. It includes a proven sequence of practices, exercises, and qu…
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Agency Partnerships Manager at TikTok, Taylor Roy, the leading destination for short form video entertainment, discusses the new era of marketing and content graphing. Discover how TikTok inspires creativity, knowledge, and facilitates connections between brands, creators, and consumers. Explore Taylor's insights on personal advertising consulting …
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Tune in to Time for A Reset What is the secret formula for sustainable brand growth at Coca-Cola? “Coca-Cola’s brand values, such as inclusivity and optimism, serve as guiding principles, ensuring marketing efforts remain authentic and relatable across different markets.” Javier Meza, President Marketing and Europe CMO at The Coca-Cola Company, In …
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In aflevering 72 hebben we customer experience fanatic Sarah Keppens van Customerry te gast. De ideale gelegenheid dus om te ontdekken of klant wel echt koning is, en hoe we van onze klanten trouwe en tevreden ambassadeurs kunnen maken.Zo vragen we ons af hoe bedrijfskritisch het is om customer centric te zijn, en duiken we in hoe de ideale custome…
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Join us as we welcome the remarkable Tarek Bibi, an empath, healer, and conscious rap artist, who shares his inspiring journey from overcoming childhood adversities to developing the revolutionary Infinity Healing Modality. Tarek opens up about his personal experiences with bullying and low self-worth, which ultimately fueled his mission to empower…
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Agency Partnerships Manager at TikTok, Taylor Roy, delves into the topic of agency partnerships and brand collaborations in the digital marketing landscape. In this episode, Taylor shares her perspectives on why legacy brands are falling behind and the evolution of marketing and advertising. Connect With: Taylor Roy: Website // LinkedIn The Rebrand…
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Chief Marketing Officer Ondar Tarlow from Kinecta Federal Credit Union delves into the intricate world of marketing in mergers and acquisitions. Discover how strategic marketing approaches can align cultures during transitions and ensure a seamless integration of brands post-merger. Ondar shares insights on mitigating risks, maintaining brand consi…
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Chief Marketing Officer Ondar Tarlow from Kinecta Federal Credit Union shares insights on strategic rebranding in the financial industry. With over 80 years of experience and a strong presence across multiple states, Kinecta offers a comprehensive range of financial services. Ondar delves into the importance of rebranding to differentiate and succe…
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Skip Wilson, CEO of Draft Advertising, delves into transforming advertising performance. While award-winning creative can be visually impressive, effectiveness is the key measure. An ad's success hinges on its ability to move the customer towards a specific action, such as visiting a landing page. Ultimately, even an "ugly" ad can be successful if …
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Skip Wilson, CEO of Draft Advertising, delves into transforming advertising performance. Before diving into strategies to turn around an underperforming campaign, it's essential to pinpoint the root causes. However, many marketers make the mistake of blaming channels for poor performance instead of analyzing key metrics such as click-through rates,…
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Chief Creative Officer Ian Grody from Giant Spoon, an innovative and culture-driven agency, delves into the world of creative branding for big brands like GE. Discover how Giant Spoon's unique approach to blending creative, media, and strategy has led to transformative work for renowned companies. Explore the importance of storytelling and brand di…
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Chief Creative Officer Ian Grody from Giant Spoon, an innovative agency known for transforming brand experiences, delves into the world of creative branding strategies. Discover how Giant Spoon disrupts traditional marketing approaches and collaborates with top brands like GE, HBO, and Netflix to create impactful campaigns. Gain insights into the i…
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Join us for an enlightening discussion with Dr. Annie Cole, a financial coach and founder of Money Essentials for Women, as she shares her inspiring journey from a vice president at a startup to launching her own business. Annie talks about her experiences navigating the finance world as a woman, the challenges she faced, and the drive to empower o…
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In this episode, Kris Rudeegraap, co-founder and co-CEO at Sendoso, shares how businesses can foster meaningful customer connections in today’s hybrid and AI-driven landscape. He touches on leveraging data for hyper-personalization, bridging gaps in customer engagement, and leveraging gifting as a strategic tool. Kris also delves into how Sendoso e…
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In this episode MichaelAaron and Richard sit down with Phil Barden, author of Decoded and Managing Director at DECODE Marketing. His excellent book was one of the earliest to look at how ideas from neuroscience and behavioral economics could be used to improve marketing. Phil covers how best in class brands like Apple apply these principles but als…
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Reflection doesn’t always come up as a key marketing skill (like writing, strategy, or knowing an algorithm.) BUT to get visible as a go-to voice in your field, you need to first pause, reflect on your experiences, and clarify your perspectives, In this podcast episode, I talk about how building a habit of reflection will support your thought leade…
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Join us for an inspiring conversation with Tiffany and Hilary, the talented co-owners of Park Hill Studios, as they share their remarkable journey of collaboration and entrepreneurship in the creative industry. Tiffany, a seasoned photographer, and Hilary, a skilled floral and event designer, recount how their individual expertise in the wedding se…
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“And there's an assumption or a label based on how far away the channel is from the point of purchase. Right? If it's near the till, it's conversion. If it's away from the till, it's brand building. Sitting on your couch is brand-building; if you're in a shop, it's conversion. “ Dean Harris, Head of Co-op Media Network In this episode of Time for a…
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Join us as we explore the inspiring journey of Melissa Carrington, a dynamic real estate agent and investor based in Hamilton, Ontario. Melissa's story is one of resilience and empowerment, having entered the real estate industry at the height of the COVID-19 pandemic. As a mother and multi-business owner, she shares how she balanced these roles wh…
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Head of Strategy at FutureBrand North America, Lynne Field, delves into the importance of brands avoiding the "Purpose Void." She explores how brands can authentically incorporate social responsibility and purpose-driven initiatives into their brand strategy without falling into common traps. Lynne shares insights on key indicators that signal a br…
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Head of Strategy at FutureBrand North America, Lynne Field, delves into the concept of strategic brand bravery and its impact on business transformation. By combining strategic rigor and design thinking, FutureBrand helps clients like Cigna, GM, and L’Oréal create and manage brands that resonate with consumers globally. Lynne's insights shed light …
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In this episode, Brett Hannath, Chief Marketing Officer at Intel, shares insights into leading marketing transformation during a critical period in tech, with a focus on leveraging AI innovation to drive growth. Brett discusses the complexities of balancing immediate business needs with long-term goals, building strategic partnerships, and creating…
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2024 has been a wild ride—if I’m honest, it’s been a year of experimentation, pivoting, and (more often than I’d like to admit) feeling all over the place. I’ve switched gears, tried new things, doubled back, and paused projects. And after all that, here I am with some big updates and insights on where I’m taking things next. CONNECT WITH ME: ALIGN…
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In this episode we look at a range of behavioral science experiments that shed light on effective gift giving. These are useful because our intuition about what receivers want is often off the mark. In particular, we cover experiments showing how spending on others is a better way for givers to boost their own happiness than spending on themselves …
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Executive visibility… a lot of people tell me, “Tania, I'm just too introverted to put myself out there.” I really do get it. Being perceived and opening yourself up to potential judgment can be very scary. But when I think about what introversion really is: thriving from time spent alone or in 1:1 conversations where we feel seen and understood - …
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Tiyale Hayes, EVP of Insights and Multiplatform Analytics at BET, delves into reinvigorating a legacy brand. Building brand affinity with any audience requires a deep understanding of their cultural background and values. Moving beyond stereotypes and preconceived notions, brands must embark on a journey of genuine cultural immersion to connect wit…
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Tiyale Hayes, EVP of Insights and Multiplatform Analytics at BET, delves into reinvigorating a legacy brand. Aligning with core human insights is key to reaching a broad audience, but it's equally important to deliver value to your specific target market. This balancing act is exactly what drove BET to rewrite its brand strategy, ensuring its conti…
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Join us for an inspiring conversation with Molly Rubesh, an author, blogger, and life coach who shares her remarkable journey of transformation from a sales career to a life dedicated to supporting parents through grief and healing. Molly's personal experiences, including a divorce and the loss of her stepsons' biological mother, have shaped her mi…
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Shayna Macklin, Fractional CMO at Rainbow Shops, delves into fashion brand partnerships and social media. Social media has empowered consumers to voice their opinions and preferences. This two-way communication is leading to a new era of brand strategy that is data-driven and informed by consumer feedback. Today, Shayna discusses the intersection o…
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Shayna Macklin, Fractional CMO at Rainbow Shops, delves into fashion brand partnerships and social media. In an oversaturated influencer market, brands are seeking effective partnership strategies. Fortunately, evergreen creator programs and cross-branded collaborations offer the reach and impact brands need in today's marketing landscape. Today, S…
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“Every time you optimise for something, you’re losing out somewhere else. If you’re optimising for clicks, you’re actually optimizing for people who click a lot. Is that what you really want?” Patrick Zinga, Head of Digital Media and Consumer Data and Martech at the Heineken Company In this episode of Time For a Reset Marketing Podcast: Insights fr…
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Denis Scott, Chief Marketing Officer at CharterUP, delves into growth marketing strategies. Whether you're a household name or a budding startup, crafting the right message and targeting the appropriate channels is key to success. However, the strategic approach can differ depending on a company’s size, budget, and resources. Today, Denis discusses…
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Denis Scott, Chief Marketing Officer at CharterUP, delves into growth marketing strategies. Denis’ work with prominent brands like Lyft and OpenTable offers invaluable insights into crafting successful marketing strategies. Through his journey, he’s dealt with the intricacies of marketplace businesses, striking a balance between customer acquisitio…
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“I failed my business.” That’s not easy to say, but it’s part of the journey we rarely talk about. In this episode, I’m opening up about a recent launch that didn’t go as planned, the tough lessons it taught me, and how I’m using Human Design to realign my path. If you’ve ever poured your heart into something and it fell flat, this episode is for y…
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Join us as we explore the intricate world of legacy and estate planning, not just focusing on financial assets but also the emotional and personal elements involved. I'm thrilled to be joined by Tim Gorman, a real estate broker and the author of "Tangled Legacy," who shares his personal journey and insights into this crucial topic. Tim's book was i…
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Amin Shaykho, CEO of Kadama, delves into branding strategies for Gen Z. In stark contrast to previous generations, Gen Z is more likely to pursue their passions rather than settle for something they don't enjoy. Ultimately, schools that maintain a one-size-fits-all curriculum instead of identifying students’ passions and building upon them, risk fa…
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Amin Shaykho, CEO of Kadama, delves into branding strategies for Gen Z. Gen Z is a social media generation that craves authenticity. They see through inauthentic content a mile away and hate when they think they are being bombarded by ads. To reach this demographic and build a brand they connect with boils down to understanding what captures their …
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In this episode, Raj Venkatesan, a leading expert in marketing analytics and AI and the Roland Trzcinski Professor at the Darden School of Business at the University of Virginia, delves into the intersection of AI and marketing. Raj shares his insights on blending AI with traditional marketing values, focusing on personalization, customer trust, an…
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Using LinkedIn is kind of like eating your vegetables. You know it’s good for you and something you’re “supposed” to do. But you’re a social impact communicator. You’re busy and you have a lot of options for ways to get your message out there. That means you have to be strategic about where you spend your time. In this episode, I share 10 ways you …
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In this episode we talk with Les Binet, co-author of The Long and the Short of it about his research into effective advertising. We discuss some of his best-known findings, such as the value of emotional campaigns. But we also cover some lesser-known areas such as whether wear out is a myth, why music in ads should get more attention and finally wh…
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Lee Anne Grant, Chief Growth Officer at Babylist, delves into brand marketing in the baby product industry. Brand trust and awareness play a critical role in influencing purchasing decisions in the baby product vertical. In this high-stakes environment, where every decision feels monumental, brand marketing becomes an essential tool for baby produc…
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Lee Anne Grant, Chief Growth Officer at Babylist, delves into brand marketing in the baby product industry. Learning from the downfalls of Babies R Us and ByeByeBaby, Babylist took a strategic approach to physical retail. Last summer, they opened a Beverly Hills showroom, partnering with various brands to create engaging brand experiences, propelli…
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Clare Hart, Managing Director at Critical Mass, delves into the future of digital advertising in the latest episode. We've all seen the rise of AI and automation, and the sheer power it brings to personalized marketing at scale. But what about venturing beyond established markets? How can you take your brand message and effectively connect with ent…
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Are you a woman entrepreneur who’s ready to break through the noise and make your mark, but feel overwhelmed by all the "branding advice" out there? In this episode, I sit down with personal branding powerhouse Yolanda Smith, who’s here to share how you can finally create a brand that truly reflects who you are and speaks to the people who need wha…
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Clare Hart, Managing Director at Critical Mass, delves into digital advertising and global expansion. The digital advertising landscape is constantly evolving, and as brands set their sights on new markets, fresh challenges and considerations emerge. From balancing the need for local relevance with brand consistency to navigating cultural and legal…
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Welcome to Marketing Bootcamp 🎉 Prepare to finish the year strong with 3 days of actionable marketing strategies to attract aligned clients. Today we are leveraging email marketing to nurture clients (yes, you need it!) We will cover: Why email marketing matters Steps to create effective email content Don't forget to join us for Fridays live master…
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Welcome to Marketing Bootcamp 🎉 Prepare to finish the year strong with 3 days of actionable marketing strategies to attract aligned clients. Today we are covering creating long-term content that attracts leads over time (without burning out). We will cover: Why long-term content matters Steps to create an effective channel Why this strategy works f…
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