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How to Engage Your Audience in a Creator Economy
Manage episode 424271651 series 3424407
In this episode, I speak with Mike Phillips, founder of Marketing Muscle Online. Mike shares insights on the parallels between fitness and business, with a focus on consistency and small, achievable goals. We discuss the challenges of gaining traction on social media, the concept of "creator motion" as a marketing strategy, and the importance of providing value upfront. You'll walk away with practical advice for building a personal brand and engaging effectively with an audience.
*****
Find Mike here:
https://MarketingMuscle.Online
On LinkedIn: https://www.linkedin.com/in/marketing-muscle/ YouTube: https://www.youtube.com/@marketing_muscle
THE GYM Community https://Join.MarketingMuscle.Online
The Creator Performance Index: https://Data.MarketingMuscle.Online
*****
Follow Linda: https://linktr.ee/lindamelone
For weekly tips on high-impact messaging, be sure to sign up for Linda's Copy Conversion newsletter: https://thecopyworx.com/newsletter/
For proven copywriting formulas that can't miss, check out Linda's ebook, 15 High Converting Copywriting Formulas: https://thecopyworx.com/15-high-conve...
*****
Time stamps:
Mike's Fitness Background and Brand Identity (00:02:30)
The Importance of Consistency in Fitness and Business (00:06:16)
Building a Digital Presence and Community (00:13:19)
The Need for an Online Community (00:18:26)
Challenges and Rewards of Building an Online Community (00:20:01)
The Role of Motivation in Achieving Goals (00:21:03)
Finding Motivation Through Progress (00:22:00)
What is Creator Motion (00:23:35)
Top of Funnel and Creator Motion (00:26:01)
B2B lessons from the creator economy (00:27:43)
Sharing Knowledge and Embracing Collaboration (00:34:22)
Concept of Improvement and Growth in Business and Personal Development (00:36:29)
125 episoder
Manage episode 424271651 series 3424407
In this episode, I speak with Mike Phillips, founder of Marketing Muscle Online. Mike shares insights on the parallels between fitness and business, with a focus on consistency and small, achievable goals. We discuss the challenges of gaining traction on social media, the concept of "creator motion" as a marketing strategy, and the importance of providing value upfront. You'll walk away with practical advice for building a personal brand and engaging effectively with an audience.
*****
Find Mike here:
https://MarketingMuscle.Online
On LinkedIn: https://www.linkedin.com/in/marketing-muscle/ YouTube: https://www.youtube.com/@marketing_muscle
THE GYM Community https://Join.MarketingMuscle.Online
The Creator Performance Index: https://Data.MarketingMuscle.Online
*****
Follow Linda: https://linktr.ee/lindamelone
For weekly tips on high-impact messaging, be sure to sign up for Linda's Copy Conversion newsletter: https://thecopyworx.com/newsletter/
For proven copywriting formulas that can't miss, check out Linda's ebook, 15 High Converting Copywriting Formulas: https://thecopyworx.com/15-high-conve...
*****
Time stamps:
Mike's Fitness Background and Brand Identity (00:02:30)
The Importance of Consistency in Fitness and Business (00:06:16)
Building a Digital Presence and Community (00:13:19)
The Need for an Online Community (00:18:26)
Challenges and Rewards of Building an Online Community (00:20:01)
The Role of Motivation in Achieving Goals (00:21:03)
Finding Motivation Through Progress (00:22:00)
What is Creator Motion (00:23:35)
Top of Funnel and Creator Motion (00:26:01)
B2B lessons from the creator economy (00:27:43)
Sharing Knowledge and Embracing Collaboration (00:34:22)
Concept of Improvement and Growth in Business and Personal Development (00:36:29)
125 episoder
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