Birthing Of Giants With Lewis Schiff #2: Why David Long Went Back Into Startup Mode After 28 Years Birthing Of Giants With Lewis Schiff podcast

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Innhold levert av Lewis Schiff. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Lewis Schiff eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

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Birthing of Giants with Lewis Schiff #2: Why David Long Went Back Into Startup Mode After 28 Years

6y ago 28:49

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Innhold levert av Lewis Schiff. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Lewis Schiff eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

When David Long - CEO/founder of MyEmployees and Star Culture - became a fellow at our Birthing of Giants program this spring, he had one new risk on his mind. His company, known primarily for producing employee recognition plaques, had recently expanded to offer engagement survey software. David realized this required a big change to how they sold, but he wasn’t sure what the change should be.

“We wanted to combine [our offerings] because in our minds, they are the exact same thing,” he told me. “But they are done differently. They are sold differently. It’s like oil and water—they’re not mixing. And that has been the frustrating thing. So we’re […] going to split the company into two,” he said.

For more, listen to the podcast!

For more information on the Birthing of Giants Fellowship program, click here to visit the program's website.

… continue reading

24 episoder

#Business #Marketing #Entrepreneurship #Lewis Schiff #Careers #Entrepreneur

Artwork

Birthing of Giants with Lewis Schiff #2: Why David Long Went Back Into Startup Mode After 28 Years

Birthing of Giants with Lewis Schiff

published 6y ago

Del

MP3•Episoder hjem

Innhold levert av Lewis Schiff. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Lewis Schiff eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

When David Long - CEO/founder of MyEmployees and Star Culture - became a fellow at our Birthing of Giants program this spring, he had one new risk on his mind. His company, known primarily for producing employee recognition plaques, had recently expanded to offer engagement survey software. David realized this required a big change to how they sold, but he wasn’t sure what the change should be.

“We wanted to combine [our offerings] because in our minds, they are the exact same thing,” he told me. “But they are done differently. They are sold differently. It’s like oil and water—they’re not mixing. And that has been the frustrating thing. So we’re […] going to split the company into two,” he said.

For more, listen to the podcast!

For more information on the Birthing of Giants Fellowship program, click here to visit the program's website.

… continue reading

24 episoder

#Business #Marketing #Entrepreneurship #Lewis Schiff #Careers #Entrepreneur

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