Opting In To Optimization: How Successful Ecommerce Brands Convert More Customers, Increase Profits, And Create Raving Fans With Jon MacDonald Cart Overflow: Where ECommerce Marketing Playbooks Are Written & Shared podcast

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MBA Entrepreneur Business Marketing Gen Furukawa Jeremy Biron Ecommerce Shopify Entrepreneurship Big Commerce

Innhold levert av Gen Furukawa and Jeremy Biron. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Gen Furukawa and Jeremy Biron eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

Cart Overflow: Where eCommerce Marketing Playbooks Are Written & Shared « »
Opting in to Optimization: How Successful Ecommerce Brands Convert More Customers, Increase Profits, and Create Raving Fans with Jon MacDonald

3y ago 42:29

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MP3•Episoder hjem

Innhold levert av Gen Furukawa and Jeremy Biron. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Gen Furukawa and Jeremy Biron eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

SHOW HIGHLIGHTS:

04:52: Why you need an objective perspective to improve your customer site experience.

07:54 How Easton improved their revenue by 270% in a year by uncovering pain points with a quiz

14:22 Why Jon believes that disconting is not optimization

27:28 What DTC brands can do to get started with conversion rate optimization

LINKS:

Jon’s book, Opting In To Optimization: https://thegood.com/opting-in-to-optimization/

The Good's Ideas for Promotions that aren't discounts: https://thegood.com/insights/essential-ecommerce-promotion-guide/

Jon on Twitter: https://twitter.com/jonmacdonald

… continue reading

95 episoder

#MBA #Entrepreneur #Business #Marketing #Gen Furukawa #Jeremy Biron #Ecommerce #Shopify #Entrepreneurship #Big Commerce

Artwork

Opting in to Optimization: How Successful Ecommerce Brands Convert More Customers, Increase Profits, and Create Raving Fans with Jon MacDonald

Cart Overflow: Where eCommerce Marketing Playbooks Are Written & Shared

published 3y ago

Del

MP3•Episoder hjem

Innhold levert av Gen Furukawa and Jeremy Biron. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Gen Furukawa and Jeremy Biron eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

SHOW HIGHLIGHTS:

04:52: Why you need an objective perspective to improve your customer site experience.

07:54 How Easton improved their revenue by 270% in a year by uncovering pain points with a quiz

14:22 Why Jon believes that disconting is not optimization

27:28 What DTC brands can do to get started with conversion rate optimization

LINKS:

Jon’s book, Opting In To Optimization: https://thegood.com/opting-in-to-optimization/

The Good's Ideas for Promotions that aren't discounts: https://thegood.com/insights/essential-ecommerce-promotion-guide/

Jon on Twitter: https://twitter.com/jonmacdonald

… continue reading

95 episoder

#MBA #Entrepreneur #Business #Marketing #Gen Furukawa #Jeremy Biron #Ecommerce #Shopify #Entrepreneurship #Big Commerce

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