Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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The 50% Content Distribution Myth
MP3•Episoder hjem
Manage episode 334297898 series 3044679
Innhold levert av Siege Media. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Siege Media eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.
Show Notes:
- 00:15: What is the 50%+ of your time on distribution theory?
- 1:38: Why do we think this theory is wrong?
- 2:36: Spend more time on quality and optimization for search
- 3:24: The appropriate amount of time for distribution on average
- 4:11: Using Pareto’s Principle (80/20) to better balance efforts
- 5:34: What Archimedes’ Lever has taught us on content performance
- 7:54: How to best use your time on content and distribution
- 9:58: The difference between promoting content and promoting a business
- 11:42: Why KOB analysis is still a key factor
- 12:43: Is PPC a valid strategy for link building?
- 14:30: Summary
Show Links:
80 episoder
MP3•Episoder hjem
Manage episode 334297898 series 3044679
Innhold levert av Siege Media. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Siege Media eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.
Show Notes:
- 00:15: What is the 50%+ of your time on distribution theory?
- 1:38: Why do we think this theory is wrong?
- 2:36: Spend more time on quality and optimization for search
- 3:24: The appropriate amount of time for distribution on average
- 4:11: Using Pareto’s Principle (80/20) to better balance efforts
- 5:34: What Archimedes’ Lever has taught us on content performance
- 7:54: How to best use your time on content and distribution
- 9:58: The difference between promoting content and promoting a business
- 11:42: Why KOB analysis is still a key factor
- 12:43: Is PPC a valid strategy for link building?
- 14:30: Summary
Show Links:
80 episoder
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