Content Marketing School: Strategies for Business Growth, social media marketing, LinkedIn growth, Live broadcasting, AI content creation, and business tips for B2B professionals, consultants, and entrepreneurs
«
»
059 - Know, Like, and Trust: The Secret Formula for Business Success
Manage episode 431614098 series 3525411
'People prefer to work with (and hire) those that they know, like, and trust,' is one of those long-time sayings because it's true.
That's one of the reasons referrals are so powerful. When someone sends you a referral, they pass some of the know, like, and trust they have with that person, to you.
In this solo episode, I share how content creation and marketing are essential to building the know, like, and trust factor with prospective clients. Including:
🔹How sharing content can develop the know, like, and trust factor
🔹How content marketing can move prospective clients through the sales cycle
🔹Why advertising alone isn't an effective sales strategy
And more
🔷 Thank you for listening. If you found this episode relevant don't forget to hit that Follow Button, to keep learning and growing with us.
*********************************************
⏬ If you're struggling with content creation strategies or LinkedIn growth DOWNLOAD a FREE CHEATSHEET, Checklist, or Guide to help you move forward.
🔹61 Easy Ideas for Social Media Content
🔹Short-Form Video CHEATSHEET
🔹5-Step LinkedIn Power Up CHEATSHEET
🔹The LinkedIn Scorecard to Evaluate Your Profile
🔹20 Ways to Improve Your AI Written Content
Click here to DOWNLOAD one or all of them today!!!
➡️ Need more? Check out the 200+ videos on my YouTube channel Click here for my YouTube channel
********************************************
For additional insights, follow Annette Richmond and Black Dog Marketing Strategies on social media.
LinkedIn: https://www.linkedin.com/in/annetterichmond/
LinkedIn Company Page: https://www.linkedin.com/company/black-dog-marketing-strategies/
YouTube: https://www.youtube.com/@blackdogmarketingstrategies
TikTok: https://www.tiktok.com/@annetteadvises
Instagram: https://www.instagram.com/annetteadvises/
64 episoder