Episode #11 - Customer Experience Principle #10 - Customer Journey Mapping - the map is not really the point
MP3•Episoder hjem
Manage episode 284911762 series 2876004
Innhold levert av CX of M Radio. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av CX of M Radio eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.
Some organisations develop journey maps, pop them on the wall and then leave it at that. But the map isn't really the point of Customer Journey Mapping, it's just a byprroduct. So, what is the point?
12 episoder