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10 Common Video Marketing Mistakes
Manage episode 371805502 series 2974726
Innhold levert av Mirjam Lippuner, Jason Lockhart, Maria Design Appy, Mirjam Lippuner, Jason Lockhart, and Maria Design Appy. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Mirjam Lippuner, Jason Lockhart, Maria Design Appy, Mirjam Lippuner, Jason Lockhart, and Maria Design Appy eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.
Video is King, and there is no better way to elevate your design business. We cover the top 10 mistakes and tips on improving your videos.
- Choosing a Poor-Quality Video Production (01:12)
- Not Having A Defined Story (02:14)
- Targeting the Wrong Audience (03:19) – Marketing Studio Link (03:32)
- Creating Extra Long and Boring Videos (04:06)
- Not Having a Call-to-Action (CTA) (06:12)
- Neglecting SEO (06:50)
- Forgetting the Captions and Sub-titles (07:27)
- Overdoing Your Sales Pitch (08:52)
- Not Using Metrics to Track Progress (09:48)
- Adding Too Many Messages in a Single Video (11:24)
Past Episodes Referenced:
Episode 29: Reels & TikTok Short Format Video Tips
https://www.designerdiscussions.com/episodes/episode-29-reels-and-tiktok-short-format-video-tips-for-interior-designers
Episode 33: Elevate your business through video https://www.designerdiscussions.com/episodes/episode-33-video-marketing-tips-for-interior-designers
Episode 62: Video SEO
https://www.designerdiscussions.com/episodes/episode-62-video-seo-tips-for-designers
Episode 73: The Power of Analytics
https://www.designerdiscussions.com/episodes/episode-73-the-power-of-analytics
If you would like to get the links and show notes for this episode, click on the link below:
https://www.designerdiscussions.com/episodes/episode-93-10-Common-Video-Marketing-Mistakes
Transform your marketing with Designer Discussions Academy. In weekly face-to-face sessions, we equip busy business owners with cutting-edge PR strategies, marketing insights, and time-saving tools to not just work in your business, but on your business. Join us to outshine competitors and elevate your business.
Join us for our weekly live sessions and workshops: https://www.designerdiscussionsmarketing.studio/pages/academy
Designer Discussions is an educational interior design podcast on marketing, PR and related business topics. We also provide in-depth, actionable products in the Marketing Studio including time-saving templates and guides to help design professionals grow their businesses.
Download our FREE Client Avatar Guide https://designerdiscussionsmarketing.studio/store.
Designer Discussions is a partnership of three experts: Jason Lockhart, CEO of KABMS; Maria Martin, founder of DesignAppy; and Mirjam Lippuner, founder of Get Ink DIY
Kapitler
1. 10 Common Video Marketing Mistakes (00:00:00)
2. Mistake 1: Choosing a Poor-Quality Video Production (00:01:12)
3. Mistake 2: Not Having A Defined Story (00:02:14)
4. Mistake 3: Targeting the Wrong Audience (00:03:19)
5. Mistake 4: Creating Extra Long and Boring Videos (00:04:06)
6. Mistake 5: Not Having a Call-to-Action (00:06:12)
7. Mistake 6: Neglecting SEO (00:06:50)
8. Mistake 7: Forgetting the Captions and Sub-titles (00:07:27)
9. Mistake 8: Overdoing Your Sales Pitch (00:08:52)
10. Mistake 9: Not Using Metrics to Track Progress (00:09:48)
11. Mistake 10: Adding Too Many Messages in a Single Video (00:11:24)
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