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Innhold levert av Perry Brill and Dr. Raymond Brill. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Perry Brill and Dr. Raymond Brill eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.
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Achieving a 6x markup on eyewear

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Manage episode 291461668 series 2499389
Innhold levert av Perry Brill and Dr. Raymond Brill. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Perry Brill and Dr. Raymond Brill eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

What's the easiest way to make more money in optical? NO, it's not to increase the volume of eyewear sold. That's going to take a skilled sales-based optician.
It's much easier to source OVERSTOCK eyewear and instead of the usual 3x markup, you can achieve 6x or more.
The reason Warby Parker, Vision Works, Stanton, and Costco are powerhouses, is because they have low costs of goods because they buy in bulk. Small optical locations like ours can't buy 50,000 pairs of frames at once.
This is why you need a source for affordable high-quality independent overstock eyewear and Perry's Eyewear Garden has you covered. We don't sell crappy name-brand stuff. Our e-commerce store of eyewear is breaking industry trends.

Signup for May 6th Webinar

Join our text message club for weekly eyewear deals

  continue reading

171 episoder

Artwork

Achieving a 6x markup on eyewear

Eyetrepreneur

42 subscribers

published

iconDel
 
Manage episode 291461668 series 2499389
Innhold levert av Perry Brill and Dr. Raymond Brill. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Perry Brill and Dr. Raymond Brill eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

What's the easiest way to make more money in optical? NO, it's not to increase the volume of eyewear sold. That's going to take a skilled sales-based optician.
It's much easier to source OVERSTOCK eyewear and instead of the usual 3x markup, you can achieve 6x or more.
The reason Warby Parker, Vision Works, Stanton, and Costco are powerhouses, is because they have low costs of goods because they buy in bulk. Small optical locations like ours can't buy 50,000 pairs of frames at once.
This is why you need a source for affordable high-quality independent overstock eyewear and Perry's Eyewear Garden has you covered. We don't sell crappy name-brand stuff. Our e-commerce store of eyewear is breaking industry trends.

Signup for May 6th Webinar

Join our text message club for weekly eyewear deals

  continue reading

171 episoder

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