80. How To Market To Engineers? Helpful Tips On Reaching More Technical Audience Growth Marketers - Digital Marketing Experts podcast

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80. How to Market to Engineers? Helpful Tips on Reaching More Technical Audience

2+ y ago 26:10

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Innhold levert av OneIMS. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av OneIMS eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

Did you ever catch yourself thinking that it’s extremely difficult to get in front of a technical audience? When it comes to anything a little bit more technical by nature, marketers tend to lose all hope due to a bunch of reasons.

People might say that it’s hard to market to this audience because of XYZ, but these are not the roadblocks that won’t let you market. These are the characteristics that make up their buyer persona. Understanding those characteristics should be the basis of your marketing rather than the excuse why you can’t reach them.

So if your audience consists of engineers, architects, or manufacturers, this podcast is for you. We talk about some myths and ways to overcome that as marketers in order to get in front of that audience.

Enjoy!

Thank you for listening! DID YOU ENJOY THIS EPISODE? Head over to iTunes to subscribe, rate, and leave us a review.

If you have any questions, send us an email at GrowthMarketers@oneims.com or visit oneims.com/podcast

… continue reading

119 episoder

#Business #Marketing #OneIMS

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80. How to Market to Engineers? Helpful Tips on Reaching More Technical Audience

Growth Marketers - Digital Marketing Experts

published 2+ y ago

Del

MP3•Episoder hjem

Innhold levert av OneIMS. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av OneIMS eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

Did you ever catch yourself thinking that it’s extremely difficult to get in front of a technical audience? When it comes to anything a little bit more technical by nature, marketers tend to lose all hope due to a bunch of reasons.

People might say that it’s hard to market to this audience because of XYZ, but these are not the roadblocks that won’t let you market. These are the characteristics that make up their buyer persona. Understanding those characteristics should be the basis of your marketing rather than the excuse why you can’t reach them.

So if your audience consists of engineers, architects, or manufacturers, this podcast is for you. We talk about some myths and ways to overcome that as marketers in order to get in front of that audience.

Enjoy!

Thank you for listening! DID YOU ENJOY THIS EPISODE? Head over to iTunes to subscribe, rate, and leave us a review.

If you have any questions, send us an email at GrowthMarketers@oneims.com or visit oneims.com/podcast

… continue reading

119 episoder

#Business #Marketing #OneIMS

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