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Innhold levert av Jyll Saskin Gales. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Jyll Saskin Gales eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.
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Which is better for conversion tracking: Google Analytics 4 or Google Tag Manager?

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Manage episode 402277436 series 3551927
Innhold levert av Jyll Saskin Gales. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Jyll Saskin Gales eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

Unlock the secrets to effective Conversion Tracking in Google Ads with Jyll Saskin Gales in this deep dive episode of Inside Google Ads. Drawing from over a decade of experience, Jyll answers three burning questions sourced from her social media community, providing valuable insights to enhance your Google Ads performance.
Zeeshan from TikTok kicks off by asking about the preferred method for Conversion Tracking: Google Analytics 4 (GA4) or Google Tag Manager (GTM). Jyll breaks down the pros and cons of each, highlighting the crucial considerations for optimal conversion tracking before providing her recommendation.
Sauna Suites on TikTok raises a common challenge: tracking conversions when bookings occur on a third-party system. Jyll explores two practical options—tracking button clicks and leveraging Offline Conversion Import (OCI). This is a must-listen for anyone who runs a lead gen focused Google Ads account.
Mike, also from TikTok, seeks answers to a peculiar issue. Despite registering 15 conversions a day on Google Ads, he isn't receiving any phone calls. Jyll dives into how to identify and address potential discrepancies in your tracking, ensuring accurate and actionable data for optimization.
Don't miss the opportunity to enhance your Google Ads proficiency with Jyll Saskin Gales. Follow her on TikTok, Instagram, YouTube, LinkedIn, and Threads to ask your burning questions for future episodes, and tune in weekly for expert insights and practical solutions. Elevate your Google Ads game with Inside Google Ads, where knowledge meets practical application.
You can get the transcript of this episode (and future episodes) delivered to your inbox by signing up for free at https://jyll.ca/insidegoogleads
Conversion Tracking help
If you'd like an introduction to Jyll's Google Analytics & Conversion Tracking specialist, learn more at https://jyll.ca/pages/ga4-consulting-google-merchant-center
Find Jyll on social media
https://tiktok.com/@the_google_pro
https://youtube.com/@the_google_pro
https://www.instagram.com/the_google_pro
https://www.threads.net/@the_google_pro
https://www.linkedin.com/in/jyllsaskingales

  continue reading

15 episoder

Artwork
iconDel
 
Manage episode 402277436 series 3551927
Innhold levert av Jyll Saskin Gales. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Jyll Saskin Gales eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

Unlock the secrets to effective Conversion Tracking in Google Ads with Jyll Saskin Gales in this deep dive episode of Inside Google Ads. Drawing from over a decade of experience, Jyll answers three burning questions sourced from her social media community, providing valuable insights to enhance your Google Ads performance.
Zeeshan from TikTok kicks off by asking about the preferred method for Conversion Tracking: Google Analytics 4 (GA4) or Google Tag Manager (GTM). Jyll breaks down the pros and cons of each, highlighting the crucial considerations for optimal conversion tracking before providing her recommendation.
Sauna Suites on TikTok raises a common challenge: tracking conversions when bookings occur on a third-party system. Jyll explores two practical options—tracking button clicks and leveraging Offline Conversion Import (OCI). This is a must-listen for anyone who runs a lead gen focused Google Ads account.
Mike, also from TikTok, seeks answers to a peculiar issue. Despite registering 15 conversions a day on Google Ads, he isn't receiving any phone calls. Jyll dives into how to identify and address potential discrepancies in your tracking, ensuring accurate and actionable data for optimization.
Don't miss the opportunity to enhance your Google Ads proficiency with Jyll Saskin Gales. Follow her on TikTok, Instagram, YouTube, LinkedIn, and Threads to ask your burning questions for future episodes, and tune in weekly for expert insights and practical solutions. Elevate your Google Ads game with Inside Google Ads, where knowledge meets practical application.
You can get the transcript of this episode (and future episodes) delivered to your inbox by signing up for free at https://jyll.ca/insidegoogleads
Conversion Tracking help
If you'd like an introduction to Jyll's Google Analytics & Conversion Tracking specialist, learn more at https://jyll.ca/pages/ga4-consulting-google-merchant-center
Find Jyll on social media
https://tiktok.com/@the_google_pro
https://youtube.com/@the_google_pro
https://www.instagram.com/the_google_pro
https://www.threads.net/@the_google_pro
https://www.linkedin.com/in/jyllsaskingales

  continue reading

15 episoder

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