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Innhold levert av John M. Aberle. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av John M. Aberle eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.
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Marketing Expert, Robert Rosenthal - his book is - Optimarketing

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Manage episode 209730920 series 3620
Innhold levert av John M. Aberle. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av John M. Aberle eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.
Optimarketing is about optimizing every major aspect of your marketing. In "Optimarketing: Marketing Optimization to Electrify Your Business," Robert Rosenthal shares lessons learned from thousands of marketing tests, dozens of record-breaking campaigns, and more than a century of marketing history. Readers are treated to more than 75 original essays and 12 case examples on what it genuinely takes to optimize marketing results. Rosenthal, founder of the award-winning Contenteurs marketing agency, reveals:
A characteristic the best marketers have in common
* The marketing component that matters most when swinging for the fences
* What great marketing campaigns have in common
* The marketing technique that almost always raises response rates
And many other tricks of the trade.
Optimarketing is a must read for any - marketing, business or advertising student. Optimarketing can found on - Amazon.com
  continue reading

78 episoder

Artwork
iconDel
 
Manage episode 209730920 series 3620
Innhold levert av John M. Aberle. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av John M. Aberle eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.
Optimarketing is about optimizing every major aspect of your marketing. In "Optimarketing: Marketing Optimization to Electrify Your Business," Robert Rosenthal shares lessons learned from thousands of marketing tests, dozens of record-breaking campaigns, and more than a century of marketing history. Readers are treated to more than 75 original essays and 12 case examples on what it genuinely takes to optimize marketing results. Rosenthal, founder of the award-winning Contenteurs marketing agency, reveals:
A characteristic the best marketers have in common
* The marketing component that matters most when swinging for the fences
* What great marketing campaigns have in common
* The marketing technique that almost always raises response rates
And many other tricks of the trade.
Optimarketing is a must read for any - marketing, business or advertising student. Optimarketing can found on - Amazon.com
  continue reading

78 episoder

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