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Innhold levert av Marketing Deep Dives by Denyse and Denyse Drummond-Dunn. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Marketing Deep Dives by Denyse and Denyse Drummond-Dunn eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.
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Customer - First Strategy: The Best Business Investment

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Manage episode 454315095 series 1270428
Innhold levert av Marketing Deep Dives by Denyse and Denyse Drummond-Dunn. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Marketing Deep Dives by Denyse and Denyse Drummond-Dunn eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.
This episode argues that prioritising customer needs is a company's best business investment. Numerous studies demonstrate a strong correlation between a customer-first approach and improved key performance indicators, including increased customer loyalty, lifetime value, advocacy, higher financial returns, and employee satisfaction. Successfully implementing this strategy requires understanding customer preferences through data analysis, empowering employees to prioritise customer needs, and continuously improving the customer experience. In conclusion, Denyse suggests that CPG executives should become champions of the customer-centric model for long-term business success and growth.
  continue reading

79 episoder

Artwork
iconDel
 
Manage episode 454315095 series 1270428
Innhold levert av Marketing Deep Dives by Denyse and Denyse Drummond-Dunn. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Marketing Deep Dives by Denyse and Denyse Drummond-Dunn eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.
This episode argues that prioritising customer needs is a company's best business investment. Numerous studies demonstrate a strong correlation between a customer-first approach and improved key performance indicators, including increased customer loyalty, lifetime value, advocacy, higher financial returns, and employee satisfaction. Successfully implementing this strategy requires understanding customer preferences through data analysis, empowering employees to prioritise customer needs, and continuously improving the customer experience. In conclusion, Denyse suggests that CPG executives should become champions of the customer-centric model for long-term business success and growth.
  continue reading

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