Ad Infinitum: S2E1 - "Sound Strategy" With Mark Pollard Media Roundtable podcast

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Ad Infinitum: S2E1 - "Sound Strategy" with Mark Pollard

4M ago 45:31

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Innhold levert av PodcastOne. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av PodcastOne eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

“Either do the hard work of finding words that work hard, or use words that make hard work for everyone else.” Mark Pollard, Author of “Strategy is Your Words” The world’s only podcast solely dedicated to audio ads is back with a new season! Presenting Ad Infinitum Season 2, Episode 1 - "Sound Strategy." Host Stew Redwine (Oxford Road’s VP of Creative Services) discusses the importance of strategy in audio advertising and ranks ads from five top audio spenders. But this job is too big for one person, so Stew welcomes Strategist Supreme Mark Pollard–podcast host, author, and CEO of Sweathead. Join them as they break down ads from big names with bigger budgets–Progressive, Apple, Verizon, AT&T, and Pfizer. The real question: are their strategies sound? Or do they hit a sour note?

… continue reading

164 episoder

#Business #Marketing #PodcastOne

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Ad Infinitum: S2E1 - "Sound Strategy" with Mark Pollard

Media Roundtable

published 4M ago

Del

MP3•Episoder hjem

Innhold levert av PodcastOne. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av PodcastOne eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

“Either do the hard work of finding words that work hard, or use words that make hard work for everyone else.” Mark Pollard, Author of “Strategy is Your Words” The world’s only podcast solely dedicated to audio ads is back with a new season! Presenting Ad Infinitum Season 2, Episode 1 - "Sound Strategy." Host Stew Redwine (Oxford Road’s VP of Creative Services) discusses the importance of strategy in audio advertising and ranks ads from five top audio spenders. But this job is too big for one person, so Stew welcomes Strategist Supreme Mark Pollard–podcast host, author, and CEO of Sweathead. Join them as they break down ads from big names with bigger budgets–Progressive, Apple, Verizon, AT&T, and Pfizer. The real question: are their strategies sound? Or do they hit a sour note?

… continue reading

164 episoder

#Business #Marketing #PodcastOne

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