#45 - Food photography for advertising and packaging with Kulsum Kunwa

My Food Lens

You’re walking down the aisle of a grocery store.

You turn to pick up a bag of flour from the shelf & spot a cookie box.

You shriek because the photo on that cookie box is yours!
You shot that picture for that cookie brand.

Woah!

Now, You’re driving back home.

You take a turn and suddenly shriek again.

The burger photo on that large billboard is yours too! You shot that picture for a cool burger chain.

You, rockstar!

If you’re rolling your eyes thinking this is too good to be true, please let me tell you that it’s totally possible. You can totally be there or probably already are.

Food Photography for packaging and advertising has a thrill of its own but it can most definitely be overwhelming esp. at the start.

Our guest, Kulsum Kunwa, a food photographer based in Kuwait is a master at both packaging and advertising photography. With hard work & grit, she broke into a competitive market and completely changed the way clients worked with food photographers.

Kulsum works with clients like Taco Bell, Costa Coffee, Applebees, Deliveroo etc. and she talks about skillset, mindset, finding clients, pricing, licensing and even, editing and printing.

She walks us through the entire process of such projects, from start to finish, so that we too, can work on such amazing projects with confidence.

This pow-packed episode will leave you pumped!

No project is out of your reach.

No client is out of your reach.

The next cookie box could be your photo.

The next billboard could be your photo.

Sometimes we need a certain skill set, sometimes we need a good network and sometimes all we need is the confidence to be able to work on projects that seem too good to be true.
Read more at https://myfoodlens.com

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Show notes available at https://myfoodlens.com/45-food-photography-for-advertising-and-packaging-with-kulsum-kunwa/