GPT-3 copywriting for marketing with Richard Lee at SuperCopy

Pipeline Meeting - Marketing Podcast About Sales

Innhold levert av Intro CRM and Harris Kenny at Intro CRM. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Intro CRM and Harris Kenny at Intro CRM eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

1+ y ago 15:25

MP3•Episoder hjem

Richard Lee is developing an AI-driven copywriting tool for marketers. It's called SuperCopy and it relies on one tool in particular called GPT-3.

He explains how they're building for the best marketers, what this means in practice, and the long-term implications for their product. He talks through some specifics about how these GPT-3 copywriting engines work, circumstances where they thrive and where they struggle.

Richard also shares where they're seeing success and his preference for having a small marketing team that has deep understanding of the brand. And how GPT-3 copywriting can make marketers' jobs easier. He contrasts this to having teams of interns doing lower quality work.

To jump ahead, click the chapter markers in your podcast player:

(00:00) - Pipeline Meeting Intro
(00:28) - How does AI write copy
(01:22) - Use cases for GPT-3 copywriting
(03:53) - Inputs for GPT-3 copywriting
(06:57) - Scaling copywriting with AI
(09:52) - GPT-3 copywriting use cases
(13:33) - Improving engagement with AI
(15:09) - Pipeline Meeting Outro

Find Richard Lee on LinkedIn: https://www.linkedin.com/in/richard-dc-lee/

Learn more about SuperCopy: https://supercopy.io/

51 episoder

#Business #Sales #Marketing #Intro CRM #Harris Kenny at Intro CRM