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S2E14 10 Go-to-Market Strategies that Didn't Work
Manage episode 431487327 series 3436298
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Running a startup is a lot of throwing things against the wall to see what sticks (and what doesn't). The hard truth is, majority of things you do won't work...but you need to do them anyway to find the few things that do.
On this episode, Melissa and Todd dives into the 10 go-to-marketing strategies that didn't work for them, why, and what they learned from each one.
Takeaways:
• Think twice before putting effort into Product Hunt.
• Things they wasted too much money on too early.
• What they thought would have a huge impact, but didn't.
• Should you pay to be in a newsletter with massive reach?
• There are a lot of things you think will move the needle, but do they?
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