Tip #1 to Communicate Effectively with Prospects and Clients

The Accountability Minute:Business Acceleration|Productivity

Tip #1 to Communicate Effectively with Prospects and Clients

Today we are talking about the 1st tip to communicate effectively with clients – which is to Be Confident.

You can’t communicate effectively with clients if you are insecure in any way. Find a way to “stand in” your confidence before you begin communicating. Decide on a price for a product or service and stick to it. Never lowball an offer for your services since that will only show the client what you believe your services are actually worth.

However, that does not mean you cannot offer some creative incentives. For example, let’s say you typically charge $1,500 for your services and the client tries to talk you down to $800. You can respond by offering more than one option. Here’s an example of what you could present, “I respect your need to remain within your budget and if a $1500 upfront payment is not realistic at the moment, there are some options available to you. Perhaps you would like a few weeks to pull resources together to come up with the $1500 upfront payment. Or, I can offer a payment plan to break the payments into smaller chunks. You could pay in three payments of $525, for a total payment of $1,575. Provide an initial payment today, and we can get started right away.”

This is a win-win situation: you provided your client with options and you did not lowball your prices. You offered an incentive to pay up-front and in-full ($1500) and a convenient payment plan (3 payments of $525) that makes it easier for your client to begin getting the results they are looking for. In addition, with the payment plan, you are earning an additional $75 (convenience fee on payment plan).

Please note: it is very important to provide a thorough payment plan agreement to your client. Require a signature and initial deposit before you proceed with the assignment. Also, be sure they understand the additional money they are paying as a convenience fee, as well as the consequences of non-payment.

Tune in tomorrow for the 2nd tip to communicate effectively with clients.

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Anne Bachrach

The Accountability Coach™