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112. Nobody ever wants to buy software, with Toby Chapman-Dawe

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Manage episode 295802857 series 2360471
Innhold levert av Cherryleaf. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Cherryleaf eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

Ellis talks to Toby Chapman Dawe of Strand UK about why he claims nobody ever wants to buy software.

Toby is Managing Director of Strand. Toby specialises in communicating the business benefits of enterprise technology. Formerly a journalist in the UK writing for trade and national press, Toby transferred to the world of advertising in the Netherlands. Later, he moved back to magazine publishing and conference management in the UK. Toby now runs Strand, the global writing and design agency that serves the enterprise technology sector. And he keeps bees, though not at Strand. (We did not talk about the bees.)

More information:

Strand

Toby Chapman Dawe's profile on LinkedIn

Take our quiz:

What type of technical writer are you?

Cherryleaf newsletter

To contact Cherryleaf: info@cherryleaf.com

  continue reading

102 episoder

Artwork
iconDel
 
Manage episode 295802857 series 2360471
Innhold levert av Cherryleaf. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Cherryleaf eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

Ellis talks to Toby Chapman Dawe of Strand UK about why he claims nobody ever wants to buy software.

Toby is Managing Director of Strand. Toby specialises in communicating the business benefits of enterprise technology. Formerly a journalist in the UK writing for trade and national press, Toby transferred to the world of advertising in the Netherlands. Later, he moved back to magazine publishing and conference management in the UK. Toby now runs Strand, the global writing and design agency that serves the enterprise technology sector. And he keeps bees, though not at Strand. (We did not talk about the bees.)

More information:

Strand

Toby Chapman Dawe's profile on LinkedIn

Take our quiz:

What type of technical writer are you?

Cherryleaf newsletter

To contact Cherryleaf: info@cherryleaf.com

  continue reading

102 episoder

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