FIR #394: Marketers, Boards, And AI The FIR Podcast Network Everything Feed podcast

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FIR #394: Marketers, Boards, and AI

3M ago 21:00

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Innhold levert av The FIR Podcast Network Everything Feed. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av The FIR Podcast Network Everything Feed eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

Companies whose boards include a member with marketing experience deliver higher investor returns than those whose boards lack marketing expertise. That higher return increases among companies losing market share. Does Artificial Intelligence (AI) threaten the path to board membership by dramatically reducing the number of marketers? OpenAI CEO Sam Altman thinks 95 percent of the work marketers do could become AI tasks. (Of course, the number of boards that take advantage of that marketing expertise -- and improved returns -- is very, very small.) Neville and Shel delve into these issues in this short midweek episode.
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The post FIR #394: Marketers, Boards, and AI appeared first on FIR Podcast Network.

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139 episoder

#Tech #Tech News #News #News Talk #FIR Podcast Network Everything Feed #Thought Leaders

Artwork

FIR #394: Marketers, Boards, and AI

The FIR Podcast Network Everything Feed

published 3M ago

Del

MP3•Episoder hjem

Innhold levert av The FIR Podcast Network Everything Feed. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av The FIR Podcast Network Everything Feed eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

Companies whose boards include a member with marketing experience deliver higher investor returns than those whose boards lack marketing expertise. That higher return increases among companies losing market share. Does Artificial Intelligence (AI) threaten the path to board membership by dramatically reducing the number of marketers? OpenAI CEO Sam Altman thinks 95 percent of the work marketers do could become AI tasks. (Of course, the number of boards that take advantage of that marketing expertise -- and improved returns -- is very, very small.) Neville and Shel delve into these issues in this short midweek episode.
Continue Reading →

The post FIR #394: Marketers, Boards, and AI appeared first on FIR Podcast Network.

… continue reading

139 episoder

#Tech #Tech News #News #News Talk #FIR Podcast Network Everything Feed #Thought Leaders

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