Getting Paid What You're Worth! with Chief Money Officer Joanne Bradford
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The Jen Marples Show episode 178 is here!
It’s time to get paid what you’re worth! And, most importantly, figure out HOW! Buckle up for today’s masterclass of an episode with the inimitable Joanne Bradford, Chief Money Officer at Domain Money and former C-Suite exec at multiple tech companies like Pinterest and Microsoft.
So, yeah, she knows what she speaks!
Joanne shares a story that will give you CHILLS. It’s about how a woman almost lost $75K on a contract, but didn’t. I’m not telling the details - you HAVE to listen to this episode! It’s both a cautionary tale AND one of possibility that will inspire you to raise your prices and tweak your offers!
For those of you in business - service-based or product-based - this episode is going to transform your life. I guarantee it!
We also have a deep discussion about personal finances, guarding against and planning for future life moments, and being prepared.
This is a master money class you cannot miss! Oh, and also, Joanne is 60 and just started another business, Domain Money, and is an inspiration to us all!
Joanne Bradford is the Chief Money Officer at Domain Money. Bradford's rich technology background includes pivotal executive roles as President of Honey, COO of SoFi, Chief Revenue Officer at Microsoft, and Head of Partnerships at Pinterest, contributing to over $20 billion in value creation.
Joanne and I discuss:
- The importance of asking for higher prices and negotiating.
- Strategies for pricing and packaging services to get serious commitments from clients.
- The challenges of service-based businesses, like over-servicing and chasing clients, and the need to set clear boundaries.
- The significance of understanding your target audience and who is willing to pay for your services, rather than trying to appeal to everyone.
- The value of having a solid financial plan, being aware of personal finances, and having important documents like wills and trusts in place.
Joanne Says: You’re Not Too F***ing Old! To get laid (and paid!)!
Learn more about Jen Marples at https://www.jenmarples.com
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Unedited AI Transcript Here
CONNECT WITH JOANNE BRADFORD:
Kapitler
1. Getting Paid What You're Worth! with Chief Money Officer Joanne Bradford (00:00:00)
2. The Story of Adding a Zero (00:02:29)
3. Pricing Strategies and Customer Loyalty (00:07:17)
4. Challenges of Over-Servicing and Setting Boundaries (00:11:26)
5. The Importance of Narrowing Your Focus (00:21:33)
6. Financial Planning and Personal Finance Management (00:30:06)
7. The Role of Financial Advisors and Planning for the Future (00:40:18)
8. The Importance of Setting Boundaries and Saying No (00:41:36)
9. Joanne's Final Thoughts and Encouragement (00:42:00)
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