143 | Are You Using Instagram WRONG? An Alternative Instagram Strategy That Changes Everything

The Power in Purpose: A Podcast for Wedding Pros

As you prepare for engagement season, I think it's time that we talk about what role Instagram should play in your overall marketing strategy for this year. In this episode, I'm presenting to you an alternative Instagram strategy for wedding pros because I think a lot of wedding pros are actually using Instagram WRONG. So if you've been feeling burnt out on social media and you feel like there has to be a better way to incorporate Instagram into your overall marketing strategy, this is the episode for you!

On this episode of The Power in Purpose Podcast:

• [00:00]: The Role of Instagram in Marketing Strategy

• [05:05]: Using Instagram as a Connection and Trust Tool

• [10:16]: Changing the Approach to Instagram Strategy

• [15:32]: Instagram as a Piece of the Marketing Puzzle

• [18:28]: Sharing Exciting Content on Instagram

• [21:22]: The Power of Consistency in Marketing

• [26:30]: Using Enji for Simplifying Engagement Season Marketing

Thanks for tuning into today’s episode of The Power in Purpose Podcast. I want to know what your biggest takeaway was. Head to my Instagram and answer the question of the episode @candice.coppola

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