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The North Face & The State Of Outdoor Brand Messaging
Manage episode 440251483 series 3416878
Innhold levert av Colin True - outdoor industry journalist. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Colin True - outdoor industry journalist eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.
Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) Colin opens the show by talking about the new brand video from The North Face and what the messaging from outdoor brands should be in 2024 (00:55).
Then Colin & Producer Dave talk about the latest stores to open under the banner of Gearhead Outfitters (22:23), a prediction for the future of Public Lands (26:52) and the rumor that Interbike may be making a comeback (28:33). They wrap things up with their Parting Shots (29:25).
Here's the link to the video that Colin mentions and Producer Dave worked on: Colors.
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