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How The Outdoor Market Alliance Is Shaking Up The Outdoor Industry
Manage episode 433132298 series 3416878
Innhold levert av Colin True - outdoor industry journalist. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Colin True - outdoor industry journalist eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.
Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) we take a look at a new outdoor organization and the impact it has had on the business of going outside.
The Outdoor Market Alliance is a group of Rocky Mountain based independent sales agencies that have established a permanent showroom for the more than 175 outdoor brands that they represent. Established as a non-profit, OMA has changed how outdoor business gets done in the region.
In this episode OMA President Steve Copeland joins Colin to talk about why OMA was formed and the impact the organization has had on the industry at large.
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