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Creating Functional Fashion in Athleisure with Emma Lou Founder Emma Vollrath
Manage episode 353597110 series 2797939
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Imagine if you could beat belly bloat just by putting on workout clothes? That’s what Emma Vollrath envisioned when she created Emma Lou. What started with a neoprene material evolved into a chic pair of athleisure that grew in popularity. The legging unique design targets water weight, reduces bloating, draws out toxins and increases fat oxidation. All before hitting your workout class. In this episode learn more about Emma’s journey from fitness trainer to designer and how she got her innovative design in front of the world’s biggest publications.
What you'll learn:
- Emma shares her journey moving from fitness trainer to clothing designer
- Emma explains the intricacy and behind the scenes of the design and production of the product
- Emma outlines how she gained visibility for the brand and got in front of the press
To learn more about Emma Vollrath and Emma Lou, visit her website EmmaLouTheLabel.com and follow on instagram at EmmaLouTheLabel.
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